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Short-term rentals in Millstatt

Millstatt is the 40th-largest of 194 short-term rental markets across Austria: 513 listings, split almost evenly between Booking.com (54%) and Airbnb (46%). 9% of supply is run by professional operators, below the median market's 16%, led by keyone GmbH (13 listings).

View of Millstatt
Photo: Millstatt Ost Steinschicht 2006 by JOADL · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
513
Market rank
#40 / 194
National share
0.5%
Named professional operators
3

Airbnb vs Booking.com in Millstatt

In Millstatt, supply is split almost evenly: 277 listings on Booking.com (54%) and 236 on Airbnb (46%).

Where the listings are in Millstatt

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 513 tracked listings — open the full interactive report

Market structure in Millstatt

Booking.com supply is more professionalised than Airbnb's: 12% of Booking.com listings sit with operators of that size, against 5% on Airbnb. The 3 named professional operators — keyone GmbH, Belvilla by OYO and NOVASOL AS — run 18 local listings between them. The other 26 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
9%
Median market
16%
Single-listing hosts
54%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 276
  • 2–5 listings 146
  • 6–25 listings 47
  • 26+ (professional) 44

Listings by property type

Apartments & flats make up 56% of Millstatt's classified listings, followed by Houses, cottages & holiday homes (15%).

  • Apartments & flats 289
  • Houses, cottages & holiday homes 75
  • B&Bs & guest houses 67
  • Hotels & hostels 50
  • Private & shared rooms 22
  • Unique & outdoor 10

Largest operators in Millstatt

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Austria listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Millstatt, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 keyone GmbH 13 4.37 / 5 8.4 / 10 19,747
2 Belvilla by OYO 3 4.66 / 5 8.6 / 10 17,724
3 NOVASOL AS 2 4.72 / 5 8.6 / 10 2,144

Browse the full Austria operator directory →

Operators enter the index after reaching 26 listings across Austria and count Millstatt among their markets. See the full interactive Millstatt market report for additional filters and operator comparisons.

How Millstatt compares

Millstatt ranks 40th of 194 tracked markets in Austria, with 0.5% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Austria city directory or the Austria market report .

Millstatt market FAQ

How many short-term rentals are in Millstatt?

Millstatt has 513 short-term rental listings as of August 2026: 236 on Airbnb and 277 on Booking.com.

Who is the largest short-term rental operator in Millstatt?

The largest professional operator in Millstatt is keyone GmbH, with 13 local listings.

How professionalised is the Millstatt short-term rental market?

9% of Millstatt's listings (44 of 513) are run by operators with 26 or more listings, below the median of 194 markets across Austria (16%). Booking.com supply is more professionalised than Airbnb's: 12% of Booking.com listings sit with operators of that size, against 5% on Airbnb. The 3 named professional operators — keyone GmbH, Belvilla by OYO and NOVASOL AS — run 18 local listings between them. The other 26 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Millstatt?

In Millstatt, supply is split almost evenly: 277 listings on Booking.com (54%) and 236 on Airbnb (46%).

How many professional operators run listings in Millstatt?

3 named professional operators run listings in Millstatt. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 513 public short-term rental listings in Millstatt, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Austria. Snapshot dates: Airbnb , Booking.com .

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