Short-term rentals in Gråsten
Gråsten has 322 tracked short-term rental listings in myDataValue's November 2026 snapshot, 191 on Airbnb and 131 on Booking.com. That ranks it 100th of 136 short-term rental markets across Denmark, with 59% of its listings on Airbnb. 51% of supply is run by professional operators, below the median market's 66%, led by NOVASOL AS (102 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 322
- Market rank
- #100 / 136
- National share
- 0.3%
- Named professional operators
- 2
Airbnb vs Booking.com in Gråsten
In Gråsten, Airbnb leads with 191 listings (59%), versus 131 on Booking.com (41%).
Where the listings are in Gråsten
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Gråsten
Booking.com supply is more professionalised than Airbnb's: 67% of Booking.com listings sit with operators of that size, against 40% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 104 local listings between them. The other 60 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 51%
- Median market
- 66%
- Single-listing hosts
- 28%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 58% of Gråsten's classified listings, followed by Apartments & flats (25%).
Largest operators in Gråsten
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Denmark listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 102 | 4.20 / 5 | 7.4 / 10 | 16,586 |
| 2 | Landfolk A/S | 2 | 4.83 / 5 | 8.9 / 10 | 13,793 |
Browse the full Denmark operator directory →
Operators enter the index after reaching 26 listings across Denmark and count Gråsten among their markets. See the full interactive Gråsten market report for additional filters and operator comparisons.
How Gråsten compares
Gråsten ranks 100th of 136 tracked markets in Denmark, with 0.3% of tracked supply in this coverage. Markets of similar size:
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Vig 327 listings
-
Dannemare 326 listings
-
Nyborg 323 listings
-
Højer 314 listings
-
Spodsbjerg 306 listings
-
Nordborg 300 listings
Photo credits
- Vig: Photo: Gadekæret i Vig, Odsherred by Amjaabc · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Dannemare: Photo: DannemareStationØ by Beethoven9 · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Nyborg: Photo: Nyborg-Palace by Mogens Engelund · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Højer: Photo: Højer Vandtårn, udsigt mod vest by Hjart · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Spodsbjerg: Photo: Spodsbjerg Faergeleje by Nils Jepsen / Nico-dk ( talk ) 15:12, 23 April 2009 (UTC) · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Nordborg: Photo: Nordborg Slot by Borsi112 13:43, 30 Mai 2008 (UTC) · Public domain · cropped and resized for display, via Wikimedia Commons
Browse the full Denmark city directory or the Denmark market report .
Gråsten market FAQ
How many short-term rentals are in Gråsten?
Gråsten has 322 short-term rental listings as of November 2026: 191 on Airbnb and 131 on Booking.com.
Who is the largest short-term rental operator in Gråsten?
The largest professional operator in Gråsten is NOVASOL AS, with 102 local listings.
How professionalised is the Gråsten short-term rental market?
51% of Gråsten's listings (164 of 322) are run by operators with 26 or more listings, below the median of 136 markets across Denmark (66%). Booking.com supply is more professionalised than Airbnb's: 67% of Booking.com listings sit with operators of that size, against 40% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 104 local listings between them. The other 60 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Gråsten?
In Gråsten, Airbnb leads with 191 listings (59%), versus 131 on Booking.com (41%).
How many professional operators run listings in Gråsten?
2 named professional operators run listings in Gråsten. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 322 public short-term rental listings in Gråsten, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Denmark. Snapshot dates: Airbnb , Booking.com .
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