myDataValue

Short-term rentals in Hjørring

Hjørring has 1,553 tracked short-term rental listings in myDataValue's November 2026 snapshot, 813 on Airbnb and 740 on Booking.com. That ranks it 11th of 136 short-term rental markets across Denmark, with listings split almost evenly between Airbnb (52%) and Booking.com (48%). 75% of supply is run by professional operators, above the median market's 66%, led by NOVASOL AS (144 listings). Counts are tracked public listings, not total supply.

View of Hjørring
Photo: Springvandspladsen, Hjørring 2004 3 ubt by Tsca · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
1,553
Market rank
#11 / 136
National share
1.6%
Named professional operators
4

Airbnb vs Booking.com in Hjørring

In Hjørring, supply is split almost evenly: 813 listings on Airbnb (52%) and 740 on Booking.com (48%).

Where the listings are in Hjørring

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 1,553 tracked listings — open the full interactive report

Market structure in Hjørring

Booking.com supply is more professionalised than Airbnb's: 95% of Booking.com listings sit with operators of that size, against 56% on Airbnb. The 4 named professional operators run 212 local listings between them, and the three largest — NOVASOL AS, Landfolk A/S and By Sommerhuse ApS — account for 91% of that. The other 946 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
75%
Median market
66%
Single-listing hosts
20%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 312
  • 2–5 listings 69
  • 6–25 listings 14
  • 26+ (professional) 1,158

Listings by property type

Houses, cottages & holiday homes make up 90% of Hjørring's classified listings, followed by Apartments & flats (6%).

  • Houses, cottages & holiday homes 1,395
  • Apartments & flats 91
  • Private & shared rooms 28
  • B&Bs & guest houses 26
  • Hotels & hostels 7
  • Unique & outdoor 6

Largest operators in Hjørring

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Denmark listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Hjørring, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 144 4.20 / 5 7.4 / 10 16,586
2 Landfolk A/S 30 4.83 / 5 8.9 / 10 13,793
3 By Sommerhuse ApS 19 4.38 / 5 8.2 / 10 448
4 Host Help 19 4.34 / 5 6.4 / 10 871

Browse the full Denmark operator directory →

Operators enter the index after reaching 26 listings across Denmark and count Hjørring among their markets. See the full interactive Hjørring market report for additional filters and operator comparisons.

How Hjørring compares

Hjørring ranks 11th of 136 tracked markets in Denmark, with 1.6% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Denmark city directory or the Denmark market report .

Hjørring market FAQ

How many short-term rentals are in Hjørring?

Hjørring has 1,553 short-term rental listings as of November 2026: 813 on Airbnb and 740 on Booking.com.

Who is the largest short-term rental operator in Hjørring?

The largest professional operator in Hjørring is NOVASOL AS, with 144 local listings.

How professionalised is the Hjørring short-term rental market?

75% of Hjørring's listings (1,158 of 1,553) are run by operators with 26 or more listings, above the median of 136 markets across Denmark (66%). Booking.com supply is more professionalised than Airbnb's: 95% of Booking.com listings sit with operators of that size, against 56% on Airbnb. The 4 named professional operators run 212 local listings between them, and the three largest — NOVASOL AS, Landfolk A/S and By Sommerhuse ApS — account for 91% of that. The other 946 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Hjørring?

In Hjørring, supply is split almost evenly: 813 listings on Airbnb (52%) and 740 on Booking.com (48%).

How many professional operators run listings in Hjørring?

4 named professional operators run listings in Hjørring. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 1,553 public short-term rental listings in Hjørring, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Denmark. Snapshot dates: Airbnb , Booking.com .

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