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Short-term rentals in Sønderborg

Sønderborg is the 115th-largest of 136 short-term rental markets across Denmark: 254 listings, 72% on Airbnb. 20% of supply is run by professional operators, below the median market's 66%, led by NOVASOL AS (26 listings).

View of Sønderborg
Photo: Sønderborg-townscape by Dguendel · CC BY 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
254
Market rank
#115 / 136
National share
0.3%
Named professional operators
2

Airbnb vs Booking.com in Sønderborg

In Sønderborg, Airbnb leads with 182 listings (72%), 2.5× the 72 on Booking.com (28%).

Where the listings are in Sønderborg

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 249 sampled locations from 254 tracked listings — open the full interactive report

Market structure in Sønderborg

Booking.com supply is more professionalised than Airbnb's: 42% of Booking.com listings sit with operators of that size, against 11% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 28 local listings between them. The other 22 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
20%
Median market
66%
Single-listing hosts
54%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 136
  • 2–5 listings 59
  • 6–25 listings 9
  • 26+ (professional) 50

Listings by property type

Houses, cottages & holiday homes make up 47% of Sønderborg's classified listings, followed by Apartments & flats (33%).

  • Houses, cottages & holiday homes 120
  • Apartments & flats 83
  • Private & shared rooms 26
  • Hotels & hostels 11
  • B&Bs & guest houses 9
  • Unique & outdoor 5

Largest operators in Sønderborg

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Denmark listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Sønderborg, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 26 4.20 / 5 7.3 / 10 16,482
2 Landfolk A/S 2 4.83 / 5 8.9 / 10 10,683

Browse the full Denmark operator directory →

Operators enter the index after reaching 26 listings across Denmark and count Sønderborg among their markets. See the full interactive Sønderborg market report for additional filters and operator comparisons.

How Sønderborg compares

Sønderborg ranks 115th of 136 tracked markets in Denmark, with 0.3% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Denmark city directory or the Denmark market report .

Sønderborg market FAQ

How many short-term rentals are in Sønderborg?

Sønderborg has 254 short-term rental listings as of August 2026: 182 on Airbnb and 72 on Booking.com.

Who is the largest short-term rental operator in Sønderborg?

The largest professional operator in Sønderborg is NOVASOL AS, with 26 local listings.

How professionalised is the Sønderborg short-term rental market?

20% of Sønderborg's listings (50 of 254) are run by operators with 26 or more listings, below the median of 136 markets across Denmark (66%). Booking.com supply is more professionalised than Airbnb's: 42% of Booking.com listings sit with operators of that size, against 11% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 28 local listings between them. The other 22 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Sønderborg?

In Sønderborg, Airbnb leads with 182 listings (72%), 2.5× the 72 on Booking.com (28%).

How many professional operators run listings in Sønderborg?

2 named professional operators run listings in Sønderborg. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 254 public short-term rental listings in Sønderborg, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Denmark. Snapshot dates: Airbnb , Booking.com .

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