Short-term rentals in Sønderborg
Sønderborg has 258 tracked short-term rental listings in myDataValue's November 2026 snapshot, 185 on Airbnb and 73 on Booking.com. That ranks it 113th of 136 short-term rental markets across Denmark, with 72% of its listings on Airbnb. 22% of supply is run by professional operators, below the median market's 66%, led by NOVASOL AS (25 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 258
- Market rank
- #113 / 136
- National share
- 0.3%
- Named professional operators
- 2
Airbnb vs Booking.com in Sønderborg
In Sønderborg, Airbnb leads with 185 listings (72%), 2.5× the 73 on Booking.com (28%).
Where the listings are in Sønderborg
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Sønderborg
Booking.com supply is more professionalised than Airbnb's: 44% of Booking.com listings sit with operators of that size, against 13% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 29 local listings between them. The other 27 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 22%
- Median market
- 66%
- Single-listing hosts
- 52%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 48% of Sønderborg's classified listings, followed by Apartments & flats (33%).
Largest operators in Sønderborg
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Denmark listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 25 | 4.20 / 5 | 7.4 / 10 | 16,586 |
| 2 | Landfolk A/S | 4 | 4.83 / 5 | 8.9 / 10 | 13,793 |
Browse the full Denmark operator directory →
Operators enter the index after reaching 26 listings across Denmark and count Sønderborg among their markets. See the full interactive Sønderborg market report for additional filters and operator comparisons.
How Sønderborg compares
Sønderborg ranks 113th of 136 tracked markets in Denmark, with 0.3% of tracked supply in this coverage. Markets of similar size:
-
Nykøbing Sjælland 275 listings
-
Ærøskøbing 269 listings
- Tjørneholm 264 listings
-
Frederikshavn 256 listings
-
Henne Strand 254 listings
-
Struer 248 listings
Photo credits
- Nykøbing Sjælland: Photo: Tinghuset i Nykøbing Sjælland by Hubertus · CC BY-SA 2.5 · cropped and resized for display, via Wikimedia Commons
- Ærøskøbing: Photo: Ærøskøbing gågade by Erik Christensen · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Frederikshavn: Photo: Frederikshavn Kirke 2005 ubt by Tsca · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons
- Henne Strand: Photo: Henne Strand by Andreas Schmidt · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Struer: Photo: Struer Vandtårn by Hubertus · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons
Browse the full Denmark city directory or the Denmark market report .
Sønderborg market FAQ
How many short-term rentals are in Sønderborg?
Sønderborg has 258 short-term rental listings as of November 2026: 185 on Airbnb and 73 on Booking.com.
Who is the largest short-term rental operator in Sønderborg?
The largest professional operator in Sønderborg is NOVASOL AS, with 25 local listings.
How professionalised is the Sønderborg short-term rental market?
22% of Sønderborg's listings (56 of 258) are run by operators with 26 or more listings, below the median of 136 markets across Denmark (66%). Booking.com supply is more professionalised than Airbnb's: 44% of Booking.com listings sit with operators of that size, against 13% on Airbnb. The 2 named professional operators — NOVASOL AS and Landfolk A/S — run 29 local listings between them. The other 27 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Sønderborg?
In Sønderborg, Airbnb leads with 185 listings (72%), 2.5× the 73 on Booking.com (28%).
How many professional operators run listings in Sønderborg?
2 named professional operators run listings in Sønderborg. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 258 public short-term rental listings in Sønderborg, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Denmark. Snapshot dates: Airbnb , Booking.com .
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