myDataValue

Short-term rentals in Alaró

Alaró has 200 tracked short-term rental listings in myDataValue's November 2026 snapshot, 103 on Airbnb and 97 on Booking.com. That ranks it 386th of 425 short-term rental markets across mainland Spain and the Balearic Islands, with listings split almost evenly between Airbnb (52%) and Booking.com (48%). 49% of supply is run by professional operators, above the median market's 25%, led by Holidu (19 listings). Counts are tracked public listings, not total supply.

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View of Alaró
Photo: Alaró, en Baleares (España) by David de Mallorca · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
200
Market rank
#386 / 425
Coverage share
under 0.1%
Named professional operators
17

Airbnb vs Booking.com in Alaró

In Alaró, supply is split almost evenly: 103 listings on Airbnb (52%) and 97 on Booking.com (48%).

Where the listings are in Alaró

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 167 sampled locations from 200 tracked listings — open the full interactive report

Market structure in Alaró

Booking.com supply is more professionalised than Airbnb's: 57% of Booking.com listings sit with operators of that size, against 41% on Airbnb. The 17 named professional operators run 74 local listings between them, and the three largest — Holidu, Homerti Booking Team and NOVASOL AS — account for 57% of that. The other 23 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
49%
Median market
25%
Single-listing hosts
28%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 55
  • 2–5 listings 29
  • 6–25 listings 19
  • 26+ (professional) 97

Listings by property type

Houses, cottages & holiday homes make up 82% of Alaró's classified listings, followed by B&Bs & guest houses (8%).

  • Houses, cottages & holiday homes 164
  • B&Bs & guest houses 16
  • Hotels & hostels 12
  • Apartments & flats 6
  • Unique & outdoor 2

Largest operators in Alaró

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Spain listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Alaró, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Holidu 19 4.65 / 5 8.7 / 10 155,336
2 Homerti Booking Team 16 4.48 / 5 8.2 / 10 18,870
3 NOVASOL AS 7 4.22 / 5 7.4 / 10 13,732
4 MHR Hotels 6 4.77 / 5 8.5 / 10 1,629
5 Slow Villas 6 4.49 / 5 8.5 / 10 1,145
6 Interhome 4 4.39 / 5 7.8 / 10 33,974
7 Belvilla by OYO 3 4.58 / 5 8.1 / 10 5,551
8 5StarsHome Holiday Rental 2 4.78 / 5 8.9 / 10 738
9 Foravila Rentals 2 4.66 / 5 8.9 / 10 3,378
10 Illa Rentals Balearic, S.L. 2 4.88 / 5 8.9 / 10 286

The other 7 professional operators in Alaró

Local listings

Browse the full Spain operator directory →

Operators enter the index after reaching 26 listings across mainland Spain and the Balearic Islands and count Alaró among their markets. See the full interactive Alaró market report for additional filters and operator comparisons.

How Alaró compares

Alaró ranks 386th of 425 tracked markets in mainland Spain and the Balearic Islands, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Spain city directory or the Spain market report .

Alaró market FAQ

How many short-term rentals are in Alaró?

Alaró has 200 short-term rental listings as of November 2026: 103 on Airbnb and 97 on Booking.com.

Who is the largest short-term rental operator in Alaró?

The largest professional operator in Alaró is Holidu, with 19 local listings.

How professionalised is the Alaró short-term rental market?

49% of Alaró's listings (97 of 200) are run by operators with 26 or more listings, above the median of 425 markets across mainland Spain and the Balearic Islands (25%). Booking.com supply is more professionalised than Airbnb's: 57% of Booking.com listings sit with operators of that size, against 41% on Airbnb. The 17 named professional operators run 74 local listings between them, and the three largest — Holidu, Homerti Booking Team and NOVASOL AS — account for 57% of that. The other 23 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Alaró?

In Alaró, supply is split almost evenly: 103 listings on Airbnb (52%) and 97 on Booking.com (48%).

How many professional operators run listings in Alaró?

17 named professional operators run listings in Alaró. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 200 public short-term rental listings in Alaró, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Spain and the Balearic Islands. Snapshot dates: Airbnb , Booking.com .

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