Short-term rentals in Alicante
Alicante has 8,781 tracked short-term rental listings in myDataValue's November 2026 snapshot, 4,353 on Airbnb and 4,428 on Booking.com. That ranks it 14th of 425 short-term rental markets across mainland Spain and the Balearic Islands, with listings split almost evenly between Booking.com (50%) and Airbnb (50%). 17% of supply is run by professional operators, below the median market's 25%, led by Holidu (175 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 8,781
- Market rank
- #14 / 425
- Coverage share
- 1.8%
- Named professional operators
- 39
Airbnb vs Booking.com in Alicante
In Alicante, supply is split almost evenly: 4,428 listings on Booking.com (50%) and 4,353 on Airbnb (50%).
Where the listings are in Alicante
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Alicante
Booking.com supply is more professionalised than Airbnb's: 20% of Booking.com listings sit with operators of that size, against 13% on Airbnb. The 39 named professional operators run 929 local listings between them, and the three largest — Holidu, Novadesta Servicios Integrales S.L. and NOVASOL AS — account for 38% of that. The other 520 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 17%
- Median market
- 25%
- Single-listing hosts
- 40%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 66% of Alicante's classified listings, followed by Houses, cottages & holiday homes (20%).
Largest operators in Alicante
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Spain listings. Together, the table and directory cover every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Holidu | 175 | 4.65 / 5 | 8.7 / 10 | 155,336 |
| 2 | Novadesta Servicios Integrales S.L. | 92 | 4.59 / 5 | 9.0 / 10 | 429 |
| 3 | NOVASOL AS | 89 | 4.22 / 5 | 7.4 / 10 | 13,732 |
| 4 | United Renters Management | 84 | 4.82 / 5 | 8.9 / 10 | 5,049 |
| 5 | keyandrent.com | 81 | 4.49 / 5 | 7.4 / 10 | 2,530 |
| 6 | Let's Holiday Rentals | 72 | 4.73 / 5 | 8.8 / 10 | 650 |
| 7 | Villas de cine | 54 | 4.47 / 5 | 7.8 / 10 | 1,537 |
| 8 | DMS Suites | 38 | 4.50 / 5 | 8.3 / 10 | 1,741 |
| 9 | Belvilla by OYO | 28 | 4.58 / 5 | 8.1 / 10 | 5,551 |
| 10 | Fidalsa Holidays | 20 | 4.60 / 5 | 8.2 / 10 | 1,946 |
The other 29 professional operators in Alicante
Local listings
- Gloove Tu Alojamiento Turístico SL 20 listings
- Interhome 20 listings
- Nordic RentAway Spain 20 listings
- rentafive.com 19 listings
- Homerez 17 listings
- Poplidays 11 listings
- TANDEM APARTMENTS AND SUITES 10 listings
- Welcomely Holiday Rentals 10 listings
- Your.Rentals 9 listings
- CAP ESPAÑA HOLIDAYS 8 listings
- Limehome Spain SL 7 listings
- Aaromia Costa S.L. 5 listings
- Apartamentos B&B Madrid Centro Fuencarral 46 5 listings
- ESP-HOLIDAYS 4 listings
- Inmomas Holidays 4 listings
- The Urban Hosts 4 listings
- Hacienda del Mar, Member Melia Collection 3 listings
- CasaLasDunas-Rental SL 2 listings
- Holiday Trip Spain 2 listings
- hotelitoboutique.com 2 listings
- Kalma Homes 2 listings
- Landfolk A/S 2 listings
- Oliver's Travels 2 listings
- Secra Bookings 2 listings
- Sercotel Sevilla Guadalquivir Suites 2 listings
- Homerti Booking Team 1 listing
- Sunrise Apartments 1 listing
- Time and Home Holiday Services SL 1 listing
- Villas&You 1 listing
Operators enter the index after reaching 26 listings across mainland Spain and the Balearic Islands and count Alicante among their markets. See the full interactive Alicante market report for additional filters and operator comparisons.
How Alicante compares
Alicante ranks 14th of 425 tracked markets in mainland Spain and the Balearic Islands, with 1.8% of tracked supply in this coverage. Markets of similar size:
-
Roses 9,389 listings
-
Valencia 9,096 listings
-
Calpe 9,031 listings
-
Denia 8,680 listings
-
Fuengirola 7,969 listings
-
Salou 7,861 listings
Photo credits
- Roses: Photo: Roses mit Sporthafen by Gordito1869 · CC BY 3.0 · cropped and resized for display, via Wikimedia Commons
- Valencia: Photo: Vue sur la ville depuis la Tour du Miguelete (8277318710) by Nicolas Vollmer from Munich [Allemagne] · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
- Calpe: Photo: Calpe-Marina-Alta-2019 by Bjørn Christian Tørrissen · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Denia: Photo: Vista de Denia desde el castillo, España, 2022-07-13, DD 07-15 PAN by Diego Delso · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Fuengirola: Photo: A view of Fuengirola (48829279762) by Michael Gaylard from Horsham, UK · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
- Salou: Photo: Salou004 by Salvador Sáinz · Public domain · cropped and resized for display, via Wikimedia Commons
Browse the full Spain city directory or the Spain market report .
Alicante market FAQ
How many short-term rentals are in Alicante?
Alicante has 8,781 short-term rental listings as of November 2026: 4,353 on Airbnb and 4,428 on Booking.com.
Who is the largest short-term rental operator in Alicante?
The largest professional operator in Alicante is Holidu, with 175 local listings.
How professionalised is the Alicante short-term rental market?
17% of Alicante's listings (1,449 of 8,781) are run by operators with 26 or more listings, below the median of 425 markets across mainland Spain and the Balearic Islands (25%). Booking.com supply is more professionalised than Airbnb's: 20% of Booking.com listings sit with operators of that size, against 13% on Airbnb. The 39 named professional operators run 929 local listings between them, and the three largest — Holidu, Novadesta Servicios Integrales S.L. and NOVASOL AS — account for 38% of that. The other 520 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Alicante?
In Alicante, supply is split almost evenly: 4,428 listings on Booking.com (50%) and 4,353 on Airbnb (50%).
How many professional operators run listings in Alicante?
39 named professional operators run listings in Alicante. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 8,781 public short-term rental listings in Alicante, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Spain and the Balearic Islands. Snapshot dates: Airbnb , Booking.com .
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