myDataValue

Short-term rentals in Palma de Mallorca

Palma de Mallorca is the 88th-largest of 425 short-term rental markets across mainland Spain and the Balearic Islands: 854 listings, split almost evenly between Airbnb (53%) and Booking.com (47%). 27% of supply is run by professional operators, above the median market's 22%, led by Holidu (56 listings).

View of Palma de Mallorca
Photo: Palma von Castell de Bellver by Thomas Wolf · CC BY-SA 3.0 de · resized for display, via Wikimedia Commons

Data updated

Tracked listings
854
Market rank
#88 / 425
Coverage share
0.2%
Named professional operators
10

Airbnb vs Booking.com in Palma de Mallorca

In Palma de Mallorca, supply is split almost evenly: 453 listings on Airbnb (53%) and 401 on Booking.com (47%).

Where the listings are in Palma de Mallorca

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 854 tracked listings — open the full interactive report

Market structure in Palma de Mallorca

Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 10 named professional operators run 136 local listings between them, and the three largest — Holidu, Priority Villas and Homerti Booking Team — account for 83% of that. The other 94 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
27%
Median market
22%
Single-listing hosts
31%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 266
  • 2–5 listings 244
  • 6–25 listings 114
  • 26+ (professional) 230

Listings by property type

Houses, cottages & holiday homes make up 51% of Palma de Mallorca's classified listings, followed by Apartments & flats (21%).

  • Houses, cottages & holiday homes 431
  • Apartments & flats 178
  • Hotels & hostels 150
  • Private & shared rooms 61
  • B&Bs & guest houses 19
  • Unique & outdoor 13
  • Other 2

Largest operators in Palma de Mallorca

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Spain listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Palma de Mallorca, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Holidu 56 4.64 / 5 8.7 / 10 147,539
2 Priority Villas 31 4.71 / 5 8.4 / 10 2,583
3 Homerti Booking Team 26 4.48 / 5 8.3 / 10 18,671
4 Interhome 9 4.39 / 5 7.8 / 10 34,691
5 Fincas Majorica 7 4.57 / 5 8.2 / 10 2,028
6 Secra Bookings 2 4.57 / 5 8.4 / 10 376
7 YourHouse Group Team 2 4.45 / 5 7.9 / 10 17,585
8 Homerti 1 4.53 / 5 558
9 TANDEM APARTMENTS AND SUITES 1 4.66 / 5 8.7 / 10 490,709
10 Your.Rentals 1 4.56 / 5 8.4 / 10 3,861

Browse the full Spain operator directory →

Operators enter the index after reaching 26 listings across mainland Spain and the Balearic Islands and count Palma de Mallorca among their markets. See the full interactive Palma de Mallorca market report for additional filters and operator comparisons.

How Palma de Mallorca compares

Palma de Mallorca ranks 88th of 425 tracked markets in mainland Spain and the Balearic Islands, with 0.2% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Spain city directory or the Spain market report .

Palma de Mallorca market FAQ

How many short-term rentals are in Palma de Mallorca?

Palma de Mallorca has 854 short-term rental listings as of August 2026: 453 on Airbnb and 401 on Booking.com.

Who is the largest short-term rental operator in Palma de Mallorca?

The largest professional operator in Palma de Mallorca is Holidu, with 56 local listings.

How professionalised is the Palma de Mallorca short-term rental market?

27% of Palma de Mallorca's listings (230 of 854) are run by operators with 26 or more listings, above the median of 425 markets across mainland Spain and the Balearic Islands (22%). Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 10 named professional operators run 136 local listings between them, and the three largest — Holidu, Priority Villas and Homerti Booking Team — account for 83% of that. The other 94 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Palma de Mallorca?

In Palma de Mallorca, supply is split almost evenly: 453 listings on Airbnb (53%) and 401 on Booking.com (47%).

How many professional operators run listings in Palma de Mallorca?

10 named professional operators run listings in Palma de Mallorca. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 854 public short-term rental listings in Palma de Mallorca, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Spain and the Balearic Islands. Snapshot dates: Airbnb , Booking.com .

Spotted an inconsistency, or want fresher data for Palma de Mallorca? Report a data issue or request an update — corrections land with the next data refresh.