myDataValue

Short-term rentals in Stella-Plage

Stella-Plage has 359 tracked short-term rental listings in myDataValue's November 2026 snapshot, 255 on Airbnb and 104 on Booking.com. That ranks it 819th of 913 short-term rental markets across France, with 71% of its listings on Airbnb. 23% of supply is run by professional operators, above the median market's 16%, led by Poplidays (52 listings). Counts are tracked public listings, not total supply.

View of Stella-Plage
Photo: Stella dunes. by jpduburcq · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
359
Market rank
#819 / 913
National share
under 0.1%
Named professional operators
7

Airbnb vs Booking.com in Stella-Plage

In Stella-Plage, Airbnb leads with 255 listings (71%), 2.5× the 104 on Booking.com (29%).

Where the listings are in Stella-Plage

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 359 tracked listings — open the full interactive report

Market structure in Stella-Plage

Booking.com supply is more professionalised than Airbnb's: 35% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 7 named professional operators run 62 local listings between them, and the three largest — Poplidays, NOVASOL AS and Opale Keys — account for 94% of that. The other 21 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
23%
Median market
16%
Single-listing hosts
50%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 180
  • 2–5 listings 73
  • 6–25 listings 23
  • 26+ (professional) 83

Listings by property type

Apartments & flats make up 68% of Stella-Plage's classified listings, followed by Houses, cottages & holiday homes (30%).

  • Apartments & flats 243
  • Houses, cottages & holiday homes 108
  • B&Bs & guest houses 5
  • Other 1
  • Private & shared rooms 1
  • Unique & outdoor 1

Largest operators in Stella-Plage

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked France listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Stella-Plage, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Poplidays 52 4.47 / 5 8.0 / 10 95,786
2 NOVASOL AS 4 4.42 / 5 7.8 / 10 17,932
3 Opale Keys 2 4.55 / 5 7.8 / 10 2,206
4 HostnFly SA 1 4.67 / 5 7.9 / 10 39,270
5 La Broceliande 1 4.49 / 5 7.7 / 10 1,047
6 La Conciergerie du Touquet 1 4.39 / 5 7.9 / 10 1,156
7 VILLA LES BAINS DE MERS 1 4.70 / 5 8.8 / 10 3,429

Browse the full France operator directory →

Operators enter the index after reaching 26 listings across France and count Stella-Plage among their markets. See the full interactive Stella-Plage market report for additional filters and operator comparisons.

How Stella-Plage compares

Stella-Plage ranks 819th of 913 tracked markets in France, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full France city directory or the France market report .

Stella-Plage market FAQ

How many short-term rentals are in Stella-Plage?

Stella-Plage has 359 short-term rental listings as of November 2026: 255 on Airbnb and 104 on Booking.com.

Who is the largest short-term rental operator in Stella-Plage?

The largest professional operator in Stella-Plage is Poplidays, with 52 local listings.

How professionalised is the Stella-Plage short-term rental market?

23% of Stella-Plage's listings (83 of 359) are run by operators with 26 or more listings, above the median of 913 markets across France (16%). Booking.com supply is more professionalised than Airbnb's: 35% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 7 named professional operators run 62 local listings between them, and the three largest — Poplidays, NOVASOL AS and Opale Keys — account for 94% of that. The other 21 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Stella-Plage?

In Stella-Plage, Airbnb leads with 255 listings (71%), 2.5× the 104 on Booking.com (29%).

How many professional operators run listings in Stella-Plage?

7 named professional operators run listings in Stella-Plage. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 359 public short-term rental listings in Stella-Plage, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across France. Snapshot dates: Airbnb , Booking.com .

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