myDataValue

Short-term rentals in Florina

Florina has 174 tracked short-term rental listings in myDataValue's November 2026 snapshot, 82 on Airbnb and 92 on Booking.com. That ranks it 263rd of 284 short-term rental markets across Greece, with listings split almost evenly between Booking.com (53%) and Airbnb (47%). 2% of supply is run by professional operators, below the median market's 9%. MED TRAVEL & TOURIST SERVICES is the only named professional operator, with 4 local listings. Counts are tracked public listings, not total supply.

Explore the interactive Florina report
View of Florina
Photo: Η πόλη της Φλώρινας by Esslet · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
174
Market rank
#263 / 284
National share
under 0.1%
Named professional operators
1

Airbnb vs Booking.com in Florina

In Florina, supply is split almost evenly: 92 listings on Booking.com (53%) and 82 on Airbnb (47%).

Where the listings are in Florina

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 171 sampled locations from 174 tracked listings — open the full interactive report

Market structure in Florina

MED TRAVEL & TOURIST SERVICES is the only named professional operator in Florina (4 local listings).

Professional share
2%
Median market
9%
Single-listing hosts
61%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 106
  • 2–5 listings 51
  • 6–25 listings 13
  • 26+ (professional) 4

Listings by property type

Apartments & flats make up 45% of Florina's classified listings, followed by Houses, cottages & holiday homes (30%).

  • Apartments & flats 78
  • Houses, cottages & holiday homes 53
  • Hotels & hostels 20
  • B&Bs & guest houses 17
  • Private & shared rooms 6

Operators in Florina

MED TRAVEL & TOURIST SERVICES runs 4 local listings (Airbnb 4.68 / 5, Booking.com 8.4 / 10, 219 portfolio reviews). Those figures are aggregated across its tracked Greece listings, not only the local ones.

Browse the full Greece operator directory →

Operators enter the index after reaching 26 listings across Greece and count Florina among their markets. See the full interactive Florina market report for additional filters and operator comparisons.

How Florina compares

Florina ranks 263rd of 284 tracked markets in Greece, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Greece city directory or the Greece market report .

Florina market FAQ

How many short-term rentals are in Florina?

Florina has 174 short-term rental listings as of November 2026: 82 on Airbnb and 92 on Booking.com.

Who is the largest short-term rental operator in Florina?

MED TRAVEL & TOURIST SERVICES is the only named professional operator in Florina, with 4 local listings.

How professionalised is the Florina short-term rental market?

2% of Florina's listings (4 of 174) are run by operators with 26 or more listings, below the median of 284 markets across Greece (9%). MED TRAVEL & TOURIST SERVICES is the only named professional operator in Florina (4 local listings).

Is Airbnb or Booking.com bigger in Florina?

In Florina, supply is split almost evenly: 92 listings on Booking.com (53%) and 82 on Airbnb (47%).

How many professional operators run listings in Florina?

1 named professional operator runs listings in Florina. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 174 public short-term rental listings in Florina, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Greece. Snapshot dates: Airbnb , Booking.com .

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