Short-term rentals in Barga
Barga is the 142nd-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 914 listings, 60% on Airbnb. 25% of supply is run by professional operators, above the median market's 17%, led by Interhome (57 listings).
Data updated
- Tracked listings
- 914
- Market rank
- #142 / 1,049
- Coverage share
- 0.1%
- Named professional operators
- 20
Airbnb vs Booking.com in Barga
In Barga, Airbnb leads with 548 listings (60%), versus 366 on Booking.com (40%).
Where the listings are in Barga
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Barga
Booking.com supply is more professionalised than Airbnb's: 31% of Booking.com listings sit with operators of that size, against 20% on Airbnb. The 20 named professional operators run 190 local listings between them, and the three largest — Interhome, NOVASOL AS and Friends Of Tuscany — account for 65% of that. The other 35 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 25%
- Median market
- 17%
- Single-listing hosts
- 39%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 56% of Barga's classified listings, followed by Apartments & flats (22%).
Largest operators in Barga
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Interhome | 57 | 4.47 / 5 | 8.1 / 10 | 70,854 |
| 2 | NOVASOL AS | 47 | 4.37 / 5 | 7.7 / 10 | 25,670 |
| 3 | Friends Of Tuscany | 19 | 4.80 / 5 | — | 237 |
| 4 | Landfolk A/S | 10 | 4.90 / 5 | 9.5 / 10 | 4,260 |
| 5 | To Tuscany Ltd | 10 | 4.81 / 5 | 9.0 / 10 | 872 |
| 6 | Homerez | 9 | 4.59 / 5 | 8.5 / 10 | 8,524 |
| 7 | e-domizil GmbH | 5 | 4.71 / 5 | 8.3 / 10 | 3,453 |
| 8 | Italica e.K. | 5 | 4.66 / 5 | 8.6 / 10 | 270 |
| 9 | Belvilla by OYO | 4 | 4.50 / 5 | 8.0 / 10 | 12,004 |
| 10 | Go Guest | 4 | 4.76 / 5 | 8.9 / 10 | 899 |
The other 10 professional operators in Barga
Local listings
- Happy.Rentals 4 listings
- Ruralis 4 listings
- Abitare Holiday Homes 2 listings
- BeachVillas 2 listings
- GuestHost 2 listings
- Ma Maison Vacation Rental 2 listings
- Gabriele Salini 1 listing
- Host Place 1 listing
- Lucca Apartments and Villas 1 listing
- VacaVilla srl 1 listing
Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Barga among their markets. See the full interactive Barga market report for additional filters and operator comparisons.
How Barga compares
Barga ranks 142nd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.1% of tracked supply in this coverage. Markets of similar size:
-
Sulmona 920 listings
-
Saluzzo 919 listings
-
Abetone 916 listings
- Ischia Town 910 listings
-
Cala Gonone 904 listings
-
Ascoli Piceno 896 listings
Photo credits
- Sulmona: Photo: PanoramaSulmona by Nicola Vinciguerra · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons
- Saluzzo: Photo: Saluzzo with Monviso in background by M. Bruckmanns. · CC0 · cropped and resized for display, via Wikimedia Commons
- Abetone: Photo: PassoAbetone by Stefano Pallicca · CC BY-SA 2.5 · cropped and resized for display, via Wikimedia Commons
- Cala Gonone: Photo: Dorgali - Cala Gonone - Panorama (05) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Ascoli Piceno: Photo: Centro storico, 63100 Ascoli Piceno AP, Italy - panoramio (17) by trolvag · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
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Barga market FAQ
How many short-term rentals are in Barga?
Barga has 914 short-term rental listings as of July 2026: 548 on Airbnb and 366 on Booking.com.
Who is the largest short-term rental operator in Barga?
The largest professional operator in Barga is Interhome, with 57 local listings.
How professionalised is the Barga short-term rental market?
25% of Barga's listings (225 of 914) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 31% of Booking.com listings sit with operators of that size, against 20% on Airbnb. The 20 named professional operators run 190 local listings between them, and the three largest — Interhome, NOVASOL AS and Friends Of Tuscany — account for 65% of that. The other 35 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Barga?
In Barga, Airbnb leads with 548 listings (60%), versus 366 on Booking.com (40%).
How many professional operators run listings in Barga?
20 named professional operators run listings in Barga. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 914 public short-term rental listings in Barga, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .
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