myDataValue

Short-term rentals in Grosseto

Grosseto has 475 tracked short-term rental listings in myDataValue's November 2026 snapshot, 279 on Airbnb and 196 on Booking.com. That ranks it 466th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 59% of its listings on Airbnb. 19% of supply is run by professional operators, in line with the median market's 19%, led by NOVASOL AS (21 listings). Counts are tracked public listings, not total supply.

View of Grosseto
Photo: Comune grosseto citta by Original uploader was Attilios at en.wikipedia · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
475
Market rank
#466 / 1,049
Coverage share
under 0.1%
Named professional operators
10

Airbnb vs Booking.com in Grosseto

In Grosseto, Airbnb leads with 279 listings (59%), versus 196 on Booking.com (41%).

Where the listings are in Grosseto

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 475 tracked listings — open the full interactive report

Market structure in Grosseto

Professional operators hold a similar share on both platforms: 20% of Airbnb listings and 17% of Booking.com listings. The 10 named professional operators run 50 local listings between them, and the three largest — NOVASOL AS, Interhome and To Tuscany Ltd — account for 80% of that. The other 39 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
19%
Median market
19%
Single-listing hosts
48%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 226
  • 2–5 listings 149
  • 6–25 listings 11
  • 26+ (professional) 89

Listings by property type

Apartments & flats make up 48% of Grosseto's classified listings, followed by Houses, cottages & holiday homes (23%).

  • Apartments & flats 228
  • Houses, cottages & holiday homes 110
  • B&Bs & guest houses 94
  • Hotels & hostels 18
  • Private & shared rooms 16
  • Unique & outdoor 9

Largest operators in Grosseto

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Grosseto, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 21 4.39 / 5 7.7 / 10 27,363
2 Interhome 15 4.48 / 5 8.1 / 10 70,791
3 To Tuscany Ltd 4 4.83 / 5 9.0 / 10 856
4 Amore Rentals 2 4.68 / 5 8.5 / 10 3,298
5 Emma Villas 2 4.79 / 5 9.0 / 10 1,968
6 Teloni 2 4.93 / 5 9.4 / 10 595
7 Cristina 1 4.66 / 5 8.8 / 10 496
8 Italica e.K. 1 4.62 / 5 8.6 / 10 270
9 Landfolk A/S 1 4.88 / 5 9.2 / 10 5,788
10 Moriya Rockman 1 — 10.0 / 10 2

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Grosseto among their markets. See the full interactive Grosseto market report for additional filters and operator comparisons.

How Grosseto compares

Grosseto ranks 466th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Grosseto market FAQ

How many short-term rentals are in Grosseto?

Grosseto has 475 short-term rental listings as of November 2026: 279 on Airbnb and 196 on Booking.com.

Who is the largest short-term rental operator in Grosseto?

The largest professional operator in Grosseto is NOVASOL AS, with 21 local listings.

How professionalised is the Grosseto short-term rental market?

19% of Grosseto's listings (89 of 475) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 20% of Airbnb listings and 17% of Booking.com listings. The 10 named professional operators run 50 local listings between them, and the three largest — NOVASOL AS, Interhome and To Tuscany Ltd — account for 80% of that. The other 39 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Grosseto?

In Grosseto, Airbnb leads with 279 listings (59%), versus 196 on Booking.com (41%).

How many professional operators run listings in Grosseto?

10 named professional operators run listings in Grosseto. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 475 public short-term rental listings in Grosseto, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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