myDataValue

Short-term rentals in Macerata

Macerata has 732 tracked short-term rental listings in myDataValue's November 2026 snapshot, 419 on Airbnb and 313 on Booking.com. That ranks it 222nd of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 57% of its listings on Airbnb. 13% of supply is run by professional operators, below the median market's 19%, led by NOVASOL AS (32 listings). Counts are tracked public listings, not total supply.

View of Macerata
Photo: PanoramaMaceraty2010 by Abraham Sobkowski OFM · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
732
Market rank
#222 / 1,049
Coverage share
under 0.1%
Named professional operators
14

Airbnb vs Booking.com in Macerata

In Macerata, Airbnb leads with 419 listings (57%), versus 313 on Booking.com (43%).

Where the listings are in Macerata

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 732 tracked listings — open the full interactive report

Market structure in Macerata

Professional operators hold a similar share on both platforms: 11% of Airbnb listings and 16% of Booking.com listings. The 14 named professional operators run 78 local listings between them, and the three largest — NOVASOL AS, Alessandra - DH Villas and Emma Villas — account for 64% of that. The other 17 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
13%
Median market
19%
Single-listing hosts
43%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 317
  • 2–5 listings 221
  • 6–25 listings 99
  • 26+ (professional) 95

Listings by property type

Houses, cottages & holiday homes make up 40% of Macerata's classified listings, followed by Apartments & flats (26%).

  • Houses, cottages & holiday homes 291
  • Apartments & flats 188
  • B&Bs & guest houses 147
  • Private & shared rooms 49
  • Hotels & hostels 37
  • Unique & outdoor 17
  • Other 3

Largest operators in Macerata

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Macerata, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 32 4.39 / 5 7.7 / 10 27,363
2 Alessandra - DH Villas 10 4.79 / 5 9.1 / 10 248
3 Emma Villas 8 4.79 / 5 9.0 / 10 1,968
4 Teloni 8 4.93 / 5 9.4 / 10 595
5 Host Hero 4 4.71 / 5 8.9 / 10 1,088
6 Anita Villas S.r.l. 3 — 9.5 / 10 26
7 Mmega Homes and Villas 3 4.51 / 5 7.6 / 10 14,742
8 Landfolk A/S 2 4.88 / 5 9.2 / 10 5,788
9 Moriya Rockman 2 — 10.0 / 10 2
10 Mt Rental Consulting di Michela Tosi 2 4.43 / 5 8.3 / 10 1,492

The other 4 professional operators in Macerata

Local listings

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Macerata among their markets. See the full interactive Macerata market report for additional filters and operator comparisons.

How Macerata compares

Macerata ranks 222nd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits
  • Anzio: Photo: Anzio (8299681631) by Moyan Brenn from Italy · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
  • Terracina: Photo: TerracinaDuomo by MM · Public domain · cropped and resized for display, via Wikimedia Commons
  • Dimaro: Photo: Dimaro-Carciato 1 by Francesco Serra · Public domain · cropped and resized for display, via Wikimedia Commons
  • Manerba del Garda: Photo: Solarolo vista da Balbiana Manerba del Garda by Wikimedia Commons contributors · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Menaggio: Photo: Menaggio by RaminusFalcon · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Fiuggi: Photo: Fiuggi Vecchia - panoramio by pietro scerrato · CC BY 3.0 · cropped and resized for display, via Wikimedia Commons

Browse the full Italy city directory or the Italy market report .

Macerata market FAQ

How many short-term rentals are in Macerata?

Macerata has 732 short-term rental listings as of November 2026: 419 on Airbnb and 313 on Booking.com.

Who is the largest short-term rental operator in Macerata?

The largest professional operator in Macerata is NOVASOL AS, with 32 local listings.

How professionalised is the Macerata short-term rental market?

13% of Macerata's listings (95 of 732) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 11% of Airbnb listings and 16% of Booking.com listings. The 14 named professional operators run 78 local listings between them, and the three largest — NOVASOL AS, Alessandra - DH Villas and Emma Villas — account for 64% of that. The other 17 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Macerata?

In Macerata, Airbnb leads with 419 listings (57%), versus 313 on Booking.com (43%).

How many professional operators run listings in Macerata?

14 named professional operators run listings in Macerata. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 732 public short-term rental listings in Macerata, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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