myDataValue

Short-term rentals in Magione

Magione has 482 tracked short-term rental listings in myDataValue's November 2026 snapshot, 297 on Airbnb and 185 on Booking.com. That ranks it 455th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 62% of its listings on Airbnb. 31% of supply is run by professional operators, above the median market's 19%, led by NOVASOL AS (53 listings). Counts are tracked public listings, not total supply.

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Photo: MagioneUmbriaPanorama4 by LigaDue · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
482
Market rank
#455 / 1,049
Coverage share
under 0.1%
Named professional operators
17

Airbnb vs Booking.com in Magione

In Magione, Airbnb leads with 297 listings (62%), versus 185 on Booking.com (38%).

Where the listings are in Magione

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 482 tracked listings — open the full interactive report

Market structure in Magione

Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 27% on Airbnb. The 17 named professional operators run 125 local listings between them, and the three largest — NOVASOL AS, Belvilla by OYO and Interhome — account for 70% of that. The other 23 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
31%
Median market
19%
Single-listing hosts
33%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 158
  • 2–5 listings 71
  • 6–25 listings 105
  • 26+ (professional) 148

Listings by property type

Houses, cottages & holiday homes make up 44% of Magione's classified listings, followed by Apartments & flats (35%).

  • Houses, cottages & holiday homes 213
  • Apartments & flats 166
  • B&Bs & guest houses 59
  • Private & shared rooms 20
  • Hotels & hostels 13
  • Unique & outdoor 9
  • Other 2

Largest operators in Magione

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Magione, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 53 4.39 / 5 7.7 / 10 27,363
2 Belvilla by OYO 21 4.53 / 5 8.0 / 10 13,781
3 Interhome 13 4.48 / 5 8.1 / 10 70,791
4 ItalyWeGo 8 4.93 / 5 9.4 / 10 1,283
5 GuestHost 6 4.52 / 5 7.7 / 10 111,202
6 To Tuscany Ltd 4 4.83 / 5 9.0 / 10 856
7 Miani Group SRL 3 5.00 / 5 — 2
8 Terretrusche Villas 3 4.75 / 5 8.7 / 10 1,069
9 Emma Villas 2 4.79 / 5 9.0 / 10 1,968
10 Great Stays 2 5.00 / 5 10.0 / 10 30

The other 7 professional operators in Magione

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Magione among their markets. See the full interactive Magione market report for additional filters and operator comparisons.

How Magione compares

Magione ranks 455th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Magione market FAQ

How many short-term rentals are in Magione?

Magione has 482 short-term rental listings as of November 2026: 297 on Airbnb and 185 on Booking.com.

Who is the largest short-term rental operator in Magione?

The largest professional operator in Magione is NOVASOL AS, with 53 local listings.

How professionalised is the Magione short-term rental market?

31% of Magione's listings (148 of 482) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 27% on Airbnb. The 17 named professional operators run 125 local listings between them, and the three largest — NOVASOL AS, Belvilla by OYO and Interhome — account for 70% of that. The other 23 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Magione?

In Magione, Airbnb leads with 297 listings (62%), versus 185 on Booking.com (38%).

How many professional operators run listings in Magione?

17 named professional operators run listings in Magione. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 482 public short-term rental listings in Magione, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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