myDataValue

Short-term rentals in Marina di Pietrasanta

Marina di Pietrasanta has 436 tracked short-term rental listings in myDataValue's November 2026 snapshot, 246 on Airbnb and 190 on Booking.com. That ranks it 530th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 56% of its listings on Airbnb. 19% of supply is run by professional operators, in line with the median market's 19%, led by Interhome (34 listings). Counts are tracked public listings, not total supply.

Explore the interactive Marina di Pietrasanta report
View of Marina di Pietrasanta
Photo: Marina di Pietrasanta (seaside) by Enrico Barra · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
436
Market rank
#530 / 1,049
Coverage share
under 0.1%
Named professional operators
15

Airbnb vs Booking.com in Marina di Pietrasanta

In Marina di Pietrasanta, Airbnb leads with 246 listings (56%), versus 190 on Booking.com (44%).

Where the listings are in Marina di Pietrasanta

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 436 tracked listings — open the full interactive report

Market structure in Marina di Pietrasanta

Booking.com supply is more professionalised than Airbnb's: 23% of Booking.com listings sit with operators of that size, against 15% on Airbnb. The 15 named professional operators run 58 local listings between them, and the three largest — Interhome, Golden Luxe and NOVASOL AS — account for 71% of that. The other 24 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
19%
Median market
19%
Single-listing hosts
48%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 210
  • 2–5 listings 97
  • 6–25 listings 47
  • 26+ (professional) 82

Listings by property type

Houses, cottages & holiday homes make up 47% of Marina di Pietrasanta's classified listings, followed by Apartments & flats (33%).

  • Houses, cottages & holiday homes 206
  • Apartments & flats 142
  • Hotels & hostels 71
  • B&Bs & guest houses 9
  • Private & shared rooms 7
  • Unique & outdoor 1

Largest operators in Marina di Pietrasanta

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Marina di Pietrasanta, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Interhome 34 4.48 / 5 8.1 / 10 70,791
2 Golden Luxe 4 4.59 / 5 7.5 / 10 955
3 NOVASOL AS 3 4.39 / 5 7.7 / 10 27,363
4 Emma Villas 2 4.79 / 5 9.0 / 10 1,968
5 GuestHost 2 4.52 / 5 7.7 / 10 111,202
6 Happy.Rentals 2 4.36 / 5 7.8 / 10 17,411
7 Ma Maison Vacation Rental 2 4.75 / 5 8.7 / 10 1,845
8 San Firenze Collection 2 4.62 / 5 8.3 / 10 2,452
9 Belvilla by OYO 1 4.53 / 5 8.0 / 10 13,781
10 Camisa Homes & Villas S.R.L. 1 4.73 / 5 9.0 / 10 487

The other 5 professional operators in Marina di Pietrasanta

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Marina di Pietrasanta among their markets. See the full interactive Marina di Pietrasanta market report for additional filters and operator comparisons.

How Marina di Pietrasanta compares

Marina di Pietrasanta ranks 530th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Marina di Pietrasanta market FAQ

How many short-term rentals are in Marina di Pietrasanta?

Marina di Pietrasanta has 436 short-term rental listings as of November 2026: 246 on Airbnb and 190 on Booking.com.

Who is the largest short-term rental operator in Marina di Pietrasanta?

The largest professional operator in Marina di Pietrasanta is Interhome, with 34 local listings.

How professionalised is the Marina di Pietrasanta short-term rental market?

19% of Marina di Pietrasanta's listings (82 of 436) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Booking.com supply is more professionalised than Airbnb's: 23% of Booking.com listings sit with operators of that size, against 15% on Airbnb. The 15 named professional operators run 58 local listings between them, and the three largest — Interhome, Golden Luxe and NOVASOL AS — account for 71% of that. The other 24 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Marina di Pietrasanta?

In Marina di Pietrasanta, Airbnb leads with 246 listings (56%), versus 190 on Booking.com (44%).

How many professional operators run listings in Marina di Pietrasanta?

15 named professional operators run listings in Marina di Pietrasanta. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 436 public short-term rental listings in Marina di Pietrasanta, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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