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Short-term rentals in Marsala

Marsala is the 52nd-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 1,703 listings, split almost evenly between Airbnb (53%) and Booking.com (47%). 10% of supply is run by professional operators, below the median market's 17%, led by Dara Holiday Apartments (34 listings).

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View of Marsala
Photo: Stagnone di Marsala by Rapidash95 at Italian Wikipedia · Public domain · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
1,703
Market rank
#52 / 1,049
Coverage share
0.2%
Named professional operators
17

Airbnb vs Booking.com in Marsala

In Marsala, supply is split almost evenly: 898 listings on Airbnb (53%) and 805 on Booking.com (47%).

Where the listings are in Marsala

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 1,703 tracked listings — open the full interactive report

Market structure in Marsala

Professional operators hold a similar share on both platforms: 10% of Airbnb listings and 10% of Booking.com listings. The 17 named professional operators run 120 local listings between them, and the three largest — Dara Holiday Apartments, Interhome and NOVASOL AS — account for 49% of that. The other 50 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
10%
Median market
17%
Single-listing hosts
51%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 875
  • 2–5 listings 556
  • 6–25 listings 102
  • 26+ (professional) 170

Listings by property type

Apartments & flats make up 40% of Marsala's classified listings, followed by Houses, cottages & holiday homes (38%).

  • Apartments & flats 674
  • Houses, cottages & holiday homes 648
  • B&Bs & guest houses 198
  • Private & shared rooms 126
  • Hotels & hostels 37
  • Unique & outdoor 16
  • Other 4

Largest operators in Marsala

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Marsala, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Dara Holiday Apartments 34 4.98 / 5 9.8 / 10 56
2 Interhome 15 4.47 / 5 8.1 / 10 70,854
3 NOVASOL AS 10 4.37 / 5 7.7 / 10 25,670
4 Quokka 360 10 4.54 / 5 7.5 / 10 2,226
5 Holiday World Tsl 8 4.53 / 5 7.9 / 10 2,904
6 Vita 7 4.24 / 5 7.5 / 10 4,640
7 Welcomely Srl 6 4.36 / 5 8.1 / 10 3,389
8 Homerez 5 4.59 / 5 8.5 / 10 8,524
9 Cristina 4 4.62 / 5 7.0 / 10 153
10 Homie Livings 4 4.80 / 5 8.9 / 10 2,007

The other 7 professional operators in Marsala

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Marsala among their markets. See the full interactive Marsala market report for additional filters and operator comparisons.

How Marsala compares

Marsala ranks 52nd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.2% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Marsala market FAQ

How many short-term rentals are in Marsala?

Marsala has 1,703 short-term rental listings as of July 2026: 898 on Airbnb and 805 on Booking.com.

Who is the largest short-term rental operator in Marsala?

The largest professional operator in Marsala is Dara Holiday Apartments, with 34 local listings.

How professionalised is the Marsala short-term rental market?

10% of Marsala's listings (170 of 1,703) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Professional operators hold a similar share on both platforms: 10% of Airbnb listings and 10% of Booking.com listings. The 17 named professional operators run 120 local listings between them, and the three largest — Dara Holiday Apartments, Interhome and NOVASOL AS — account for 49% of that. The other 50 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Marsala?

In Marsala, supply is split almost evenly: 898 listings on Airbnb (53%) and 805 on Booking.com (47%).

How many professional operators run listings in Marsala?

17 named professional operators run listings in Marsala. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 1,703 public short-term rental listings in Marsala, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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