Short-term rentals in Massa Marittima
Massa Marittima has 662 tracked short-term rental listings in myDataValue's November 2026 snapshot, 376 on Airbnb and 286 on Booking.com. That ranks it 278th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 57% of its listings on Airbnb. 31% of supply is run by professional operators, above the median market's 19%, led by Interhome (58 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 662
- Market rank
- #278 / 1,049
- Coverage share
- under 0.1%
- Named professional operators
- 11
Airbnb vs Booking.com in Massa Marittima
In Massa Marittima, Airbnb leads with 376 listings (57%), versus 286 on Booking.com (43%).
Where the listings are in Massa Marittima
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Massa Marittima
Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 26% on Airbnb. The 11 named professional operators run 128 local listings between them, and the three largest — Interhome, NOVASOL AS and homerez.com — account for 66% of that. The other 77 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 31%
- Median market
- 19%
- Single-listing hosts
- 33%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 52% of Massa Marittima's classified listings, followed by Houses, cottages & holiday homes (26%).
Largest operators in Massa Marittima
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Interhome | 58 | 4.48 / 5 | 8.1 / 10 | 70,791 |
| 2 | NOVASOL AS | 15 | 4.39 / 5 | 7.7 / 10 | 27,363 |
| 3 | homerez.com | 12 | 4.55 / 5 | 8.2 / 10 | 8,316 |
| 4 | Belvilla by OYO | 10 | 4.53 / 5 | 8.0 / 10 | 13,781 |
| 5 | ISS TRAVEL | 10 | 4.36 / 5 | 8.3 / 10 | 15,835 |
| 6 | Your.Rentals | 10 | 4.26 / 5 | 7.7 / 10 | 15,835 |
| 7 | Happy.Rentals | 4 | 4.36 / 5 | 7.8 / 10 | 17,411 |
| 8 | Holiday Home AG | 3 | 4.47 / 5 | 7.6 / 10 | 2,879 |
| 9 | Easy Reserve | 2 | 4.60 / 5 | 9.4 / 10 | 394 |
| 10 | Geco Srl | 2 | 4.60 / 5 | 8.5 / 10 | 5,648 |
The other 1 professional operator in Massa Marittima
Local listings
- Yvona Szendiuchova Rocher 2 listings
Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Massa Marittima among their markets. See the full interactive Massa Marittima market report for additional filters and operator comparisons.
How Massa Marittima compares
Massa Marittima ranks 278th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
- Mira 668 listings
-
Montaione 667 listings
-
Cremona 663 listings
-
Campagnano di Roma 660 listings
-
Marilleva 657 listings
-
Benevento 653 listings
Photo credits
- Montaione: Photo: MontaionePanorama8 by LigaDue · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Cremona: Photo: Cremona centro by Wikimedia Commons contributors · Public domain · cropped and resized for display, via Wikimedia Commons
- Campagnano di Roma: Photo: CampagnanoCentroStorico by Vessia Matteo · Public domain · cropped and resized for display, via Wikimedia Commons
- Marilleva: Photo: Marilleva by Jaroslav Jelínek · CC0 · cropped and resized for display, via Wikimedia Commons
- Benevento: Photo: Benevento (Panoramic from Taburno) by Dэя-Бøяg · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
Browse the full Italy city directory or the Italy market report .
Massa Marittima market FAQ
How many short-term rentals are in Massa Marittima?
Massa Marittima has 662 short-term rental listings as of November 2026: 376 on Airbnb and 286 on Booking.com.
Who is the largest short-term rental operator in Massa Marittima?
The largest professional operator in Massa Marittima is Interhome, with 58 local listings.
How professionalised is the Massa Marittima short-term rental market?
31% of Massa Marittima's listings (205 of 662) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Booking.com supply is more professionalised than Airbnb's: 37% of Booking.com listings sit with operators of that size, against 26% on Airbnb. The 11 named professional operators run 128 local listings between them, and the three largest — Interhome, NOVASOL AS and homerez.com — account for 66% of that. The other 77 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Massa Marittima?
In Massa Marittima, Airbnb leads with 376 listings (57%), versus 286 on Booking.com (43%).
How many professional operators run listings in Massa Marittima?
11 named professional operators run listings in Massa Marittima. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 662 public short-term rental listings in Massa Marittima, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .
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