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Short-term rentals in Monterosso al Mare

Monterosso al Mare is the 184th-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 807 listings, split almost evenly between Airbnb (52%) and Booking.com (48%). 25% of supply is run by professional operators, above the median market's 17%, led by CeFe Srl (108 listings).

View of Monterosso al Mare
Photo: Monterosso al Mare-panorama-convento dei cappuccini2-flickr by Lee & Chantelle McArthur from SMiths, Bermuda · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
807
Market rank
#184 / 1,049
Coverage share
under 0.1%
Named professional operators
10

Airbnb vs Booking.com in Monterosso al Mare

In Monterosso al Mare, supply is split almost evenly: 416 listings on Airbnb (52%) and 391 on Booking.com (48%).

Where the listings are in Monterosso al Mare

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 807 tracked listings — open the full interactive report

Market structure in Monterosso al Mare

Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 22% on Airbnb. The 10 named professional operators run 191 local listings between them, and the three largest — CeFe Srl, Terre Marine and Cinque Terre Riviera — account for 87% of that. The other 8 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
25%
Median market
17%
Single-listing hosts
40%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 322
  • 2–5 listings 243
  • 6–25 listings 43
  • 26+ (professional) 199

Listings by property type

Apartments & flats make up 73% of Monterosso al Mare's classified listings, followed by B&Bs & guest houses (10%).

  • Apartments & flats 591
  • B&Bs & guest houses 80
  • Houses, cottages & holiday homes 79
  • Private & shared rooms 33
  • Hotels & hostels 23
  • Unique & outdoor 1

Largest operators in Monterosso al Mare

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Monterosso al Mare, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 CeFe Srl 108 4.74 / 5 8.6 / 10 2,550
2 Terre Marine 37 4.46 / 5 8.0 / 10 10,249
3 Cinque Terre Riviera 21 4.76 / 5 8.6 / 10 4,428
4 Interhome 12 4.47 / 5 8.1 / 10 70,854
5 Happy.Rentals 3 4.36 / 5 7.8 / 10 16,719
6 Homerez 3 4.59 / 5 8.5 / 10 8,524
7 Geco Srl 2 4.69 / 5 8.4 / 10 4,502
8 GuestHost 2 4.51 / 5 7.7 / 10 117,114
9 NOVASOL AS 2 4.37 / 5 7.7 / 10 25,670
10 Terre 1 4.51 / 5 779

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Monterosso al Mare among their markets. See the full interactive Monterosso al Mare market report for additional filters and operator comparisons.

How Monterosso al Mare compares

Monterosso al Mare ranks 184th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Monterosso al Mare market FAQ

How many short-term rentals are in Monterosso al Mare?

Monterosso al Mare has 807 short-term rental listings as of July 2026: 416 on Airbnb and 391 on Booking.com.

Who is the largest short-term rental operator in Monterosso al Mare?

The largest professional operator in Monterosso al Mare is CeFe Srl, with 108 local listings.

How professionalised is the Monterosso al Mare short-term rental market?

25% of Monterosso al Mare's listings (199 of 807) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 22% on Airbnb. The 10 named professional operators run 191 local listings between them, and the three largest — CeFe Srl, Terre Marine and Cinque Terre Riviera — account for 87% of that. The other 8 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Monterosso al Mare?

In Monterosso al Mare, supply is split almost evenly: 416 listings on Airbnb (52%) and 391 on Booking.com (48%).

How many professional operators run listings in Monterosso al Mare?

10 named professional operators run listings in Monterosso al Mare. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 807 public short-term rental listings in Monterosso al Mare, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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