Short-term rentals in Paola
Paola is the 814th-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 283 listings, 57% on Booking.com. 20% of supply is run by professional operators, above the median market's 17%, led by Bdib s.r.l. (56 listings).
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Data updated
- Tracked listings
- 283
- Market rank
- #814 / 1,049
- Coverage share
- under 0.1%
- Named professional operators
- 3
Airbnb vs Booking.com in Paola
In Paola, Booking.com leads with 160 listings (57%), versus 123 on Airbnb (43%).
Where the listings are in Paola
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Paola
Airbnb supply is more professionalised than Booking.com's: 24% of Airbnb listings sit with operators of that size, against 18% on Booking.com. The 3 named professional operators — Bdib s.r.l., NOVASOL AS and Ruralis — run 58 local listings between them.
- Professional share
- 20%
- Median market
- 17%
- Single-listing hosts
- 51%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 45% of Paola's classified listings, followed by B&Bs & guest houses (22%).
Largest operators in Paola
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Bdib s.r.l. | 56 | 4.83 / 5 | 9.3 / 10 | 247 |
| 2 | NOVASOL AS | 1 | 4.37 / 5 | 7.7 / 10 | 25,670 |
| 3 | Ruralis | 1 | 4.72 / 5 | 8.8 / 10 | 8,608 |
Browse the full Italy operator directory →
Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Paola among their markets. See the full interactive Paola market report for additional filters and operator comparisons.
How Paola compares
Paola ranks 814th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
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Schenna 286 listings
-
Vallecrosia 284 listings
-
Campiglia Marittima 283 listings
-
Altamura 282 listings
- Augusta 282 listings
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Bernalda 282 listings
Photo credits
- Schenna: Photo: Schenna 020 by Thomas Hummel · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Vallecrosia: Photo: Vallecrosia abc7 by Patafisik · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Campiglia Marittima: Photo: Campiglia marittima, veduta dalla pieve di san giovanni 03 by Sailko · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Altamura: Photo: Puglia Altamura1 tango7174 by Tango7174 · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Bernalda: Photo: Bernalda. Panorama su Corso Umberto I, il salotto della Basilicata by Francescodiciancia · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
Browse the full Italy city directory or the Italy market report .
Paola market FAQ
How many short-term rentals are in Paola?
Paola has 283 short-term rental listings as of July 2026: 123 on Airbnb and 160 on Booking.com.
Who is the largest short-term rental operator in Paola?
The largest professional operator in Paola is Bdib s.r.l., with 56 local listings.
How professionalised is the Paola short-term rental market?
20% of Paola's listings (58 of 283) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Airbnb supply is more professionalised than Booking.com's: 24% of Airbnb listings sit with operators of that size, against 18% on Booking.com. The 3 named professional operators — Bdib s.r.l., NOVASOL AS and Ruralis — run 58 local listings between them.
Is Airbnb or Booking.com bigger in Paola?
In Paola, Booking.com leads with 160 listings (57%), versus 123 on Airbnb (43%).
How many professional operators run listings in Paola?
3 named professional operators run listings in Paola. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 283 public short-term rental listings in Paola, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .
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