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Short-term rentals in Parma

Parma is the 43rd-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 1,962 listings, split almost evenly between Airbnb (52%) and Booking.com (48%). 11% of supply is run by professional operators, below the median market's 17%, led by fuoriporta.eu (114 listings).

View of Parma
Photo: Parma dal Duomo, settembre 2014-1 (15481932581) by Città di Parma · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
1,962
Market rank
#43 / 1,049
Coverage share
0.2%
Named professional operators
13

Airbnb vs Booking.com in Parma

In Parma, supply is split almost evenly: 1,013 listings on Airbnb (52%) and 949 on Booking.com (48%).

Where the listings are in Parma

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 1,962 tracked listings — open the full interactive report

Market structure in Parma

Professional operators hold a similar share on both platforms: 9% of Airbnb listings and 13% of Booking.com listings. The 13 named professional operators run 213 local listings between them, and the three largest — fuoriporta.eu, GuestHost and Gian Paolo — account for 92% of that.

Professional share
11%
Median market
17%
Single-listing hosts
44%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 872
  • 2–5 listings 611
  • 6–25 listings 271
  • 26+ (professional) 208

Listings by property type

Apartments & flats make up 65% of Parma's classified listings, followed by B&Bs & guest houses (15%).

  • Apartments & flats 1,268
  • B&Bs & guest houses 287
  • Hotels & hostels 169
  • Private & shared rooms 134
  • Houses, cottages & holiday homes 97
  • Unique & outdoor 6
  • Other 1

Largest operators in Parma

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Parma, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 fuoriporta.eu 114 4.20 / 5 7.0 / 10 948
2 GuestHost 75 4.51 / 5 7.7 / 10 117,114
3 Gian Paolo 6 4.86 / 5 2,807
4 NOVASOL AS 4 4.37 / 5 7.7 / 10 25,670
5 DolceBot S.r.l. 3 4.46 / 5 8.6 / 10 3,020
6 Host Place 2 4.69 / 5 8.3 / 10 3,356
7 Marco 2 4.74 / 5 8.5 / 10 192,272
8 Re Guest House Gestioni 2 4.34 / 5 7.6 / 10 557
9 Adagio Aparthotel 1 8.3 / 10 149,958
10 Avani Rio Novo Venice 1 4.50 / 5 8.6 / 10 110,506

The other 3 professional operators in Parma

Local listings

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Parma among their markets. See the full interactive Parma market report for additional filters and operator comparisons.

How Parma compares

Parma ranks 43rd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.2% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Parma market FAQ

How many short-term rentals are in Parma?

Parma has 1,962 short-term rental listings as of July 2026: 1,013 on Airbnb and 949 on Booking.com.

Who is the largest short-term rental operator in Parma?

The largest professional operator in Parma is fuoriporta.eu, with 114 local listings.

How professionalised is the Parma short-term rental market?

11% of Parma's listings (208 of 1,962) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Professional operators hold a similar share on both platforms: 9% of Airbnb listings and 13% of Booking.com listings. The 13 named professional operators run 213 local listings between them, and the three largest — fuoriporta.eu, GuestHost and Gian Paolo — account for 92% of that.

Is Airbnb or Booking.com bigger in Parma?

In Parma, supply is split almost evenly: 1,013 listings on Airbnb (52%) and 949 on Booking.com (48%).

How many professional operators run listings in Parma?

13 named professional operators run listings in Parma. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 1,962 public short-term rental listings in Parma, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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