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Short-term rentals in Vercana

Vercana has 195 tracked short-term rental listings in myDataValue's November 2026 snapshot, 112 on Airbnb and 83 on Booking.com. That ranks it 973rd of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 57% of its listings on Airbnb. 37% of supply is run by professional operators, above the median market's 19%, led by Interhome (34 listings). Counts are tracked public listings, not total supply.

Explore the interactive Vercana report
View of Vercana
Photo: Vercana wikipedia by Balatti Andrea · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
195
Market rank
#973 / 1,049
Coverage share
under 0.1%
Named professional operators
10

Airbnb vs Booking.com in Vercana

In Vercana, Airbnb leads with 112 listings (57%), versus 83 on Booking.com (43%).

Where the listings are in Vercana

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 175 sampled locations from 195 tracked listings — open the full interactive report

Market structure in Vercana

Professional operators hold a similar share on both platforms: 37% of Airbnb listings and 39% of Booking.com listings. The 10 named professional operators run 70 local listings between them, and the three largest — Interhome, homerez.com and Rental Lake Como Srl — account for 80% of that. The other 3 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
37%
Median market
19%
Single-listing hosts
22%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 42
  • 2–5 listings 41
  • 6–25 listings 39
  • 26+ (professional) 73

Listings by property type

Apartments & flats make up 74% of Vercana's classified listings, followed by Houses, cottages & holiday homes (22%).

  • Apartments & flats 145
  • Houses, cottages & holiday homes 42
  • B&Bs & guest houses 5
  • Hotels & hostels 2
  • Unique & outdoor 1

Largest operators in Vercana

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Vercana, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Interhome 34 4.48 / 5 8.1 / 10 70,791
2 homerez.com 12 4.55 / 5 8.2 / 10 8,316
3 Rental Lake Como Srl 10 4.70 / 5 8.5 / 10 7,689
4 Amami Viaggi 2 4.69 / 5 8.2 / 10 5,856
5 clicksalento.com 2 4.43 / 5 8.2 / 10 565
6 DolceBot S.r.l. 2 4.41 / 5 8.6 / 10 3,279
7 Gian Paolo 2 4.86 / 5 9.2 / 10 7,281
8 LABREVA 2 4.62 / 5 8.8 / 10 875
9 Livagea Srls 2 4.85 / 5 9.1 / 10 2,889
10 Vita SRL 2 4.46 / 5 8.5 / 10 3,295

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Vercana among their markets. See the full interactive Vercana market report for additional filters and operator comparisons.

How Vercana compares

Vercana ranks 973rd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Vercana market FAQ

How many short-term rentals are in Vercana?

Vercana has 195 short-term rental listings as of November 2026: 112 on Airbnb and 83 on Booking.com.

Who is the largest short-term rental operator in Vercana?

The largest professional operator in Vercana is Interhome, with 34 local listings.

How professionalised is the Vercana short-term rental market?

37% of Vercana's listings (73 of 195) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 37% of Airbnb listings and 39% of Booking.com listings. The 10 named professional operators run 70 local listings between them, and the three largest — Interhome, homerez.com and Rental Lake Como Srl — account for 80% of that. The other 3 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Vercana?

In Vercana, Airbnb leads with 112 listings (57%), versus 83 on Booking.com (43%).

How many professional operators run listings in Vercana?

10 named professional operators run listings in Vercana. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 195 public short-term rental listings in Vercana, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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