myDataValue

Short-term rentals in Vicchio

Vicchio has 300 tracked short-term rental listings in myDataValue's November 2026 snapshot, 174 on Airbnb and 126 on Booking.com. That ranks it 787th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 58% of its listings on Airbnb. 51% of supply is run by professional operators, above the median market's 19%, led by Geco Srl (26 listings). Counts are tracked public listings, not total supply.

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View of Vicchio
Photo: Piazza Giotto (Vicchio) by Mongolo1984 · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
300
Market rank
#787 / 1,049
Coverage share
under 0.1%
Named professional operators
20

Airbnb vs Booking.com in Vicchio

In Vicchio, Airbnb leads with 174 listings (58%), versus 126 on Booking.com (42%).

Where the listings are in Vicchio

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 300 tracked listings — open the full interactive report

Market structure in Vicchio

Professional operators hold a similar share on both platforms: 51% of Airbnb listings and 51% of Booking.com listings. The 20 named professional operators run 112 local listings between them, and the three largest — Geco Srl, Interhome and Belvilla by OYO — account for 49% of that. The other 40 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
51%
Median market
19%
Single-listing hosts
28%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 84
  • 2–5 listings 42
  • 6–25 listings 22
  • 26+ (professional) 152

Listings by property type

Houses, cottages & holiday homes make up 48% of Vicchio's classified listings, followed by Apartments & flats (27%).

  • Houses, cottages & holiday homes 145
  • Apartments & flats 82
  • B&Bs & guest houses 46
  • Unique & outdoor 11
  • Hotels & hostels 8
  • Private & shared rooms 8

Largest operators in Vicchio

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Vicchio, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Geco Srl 26 4.60 / 5 8.5 / 10 5,648
2 Interhome 19 4.48 / 5 8.1 / 10 70,791
3 Belvilla by OYO 10 4.53 / 5 8.0 / 10 13,781
4 Easy Reserve 10 4.60 / 5 9.4 / 10 394
5 NOVASOL AS 10 4.39 / 5 7.7 / 10 27,363
6 Your.Rentals 9 4.26 / 5 7.7 / 10 15,835
7 Amore Rentals 4 4.68 / 5 8.5 / 10 3,298
8 Happy.Rentals 4 4.36 / 5 7.8 / 10 17,411
9 Holiday Home AG 4 4.47 / 5 7.6 / 10 2,879
10 Cristina 2 4.66 / 5 8.8 / 10 496

The other 10 professional operators in Vicchio

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Vicchio among their markets. See the full interactive Vicchio market report for additional filters and operator comparisons.

How Vicchio compares

Vicchio ranks 787th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Vicchio market FAQ

How many short-term rentals are in Vicchio?

Vicchio has 300 short-term rental listings as of November 2026: 174 on Airbnb and 126 on Booking.com.

Who is the largest short-term rental operator in Vicchio?

The largest professional operator in Vicchio is Geco Srl, with 26 local listings.

How professionalised is the Vicchio short-term rental market?

51% of Vicchio's listings (152 of 300) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 51% of Airbnb listings and 51% of Booking.com listings. The 20 named professional operators run 112 local listings between them, and the three largest — Geco Srl, Interhome and Belvilla by OYO — account for 49% of that. The other 40 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Vicchio?

In Vicchio, Airbnb leads with 174 listings (58%), versus 126 on Booking.com (42%).

How many professional operators run listings in Vicchio?

20 named professional operators run listings in Vicchio. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 300 public short-term rental listings in Vicchio, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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