myDataValue

Short-term rentals in Istanbul

Istanbul has 17,673 tracked short-term rental listings in myDataValue's November 2026 snapshot, 13,673 on Airbnb and 4,000 on Booking.com. That makes it the largest of 37 short-term rental markets across Turkey, with 77% of its listings on Airbnb. 17% of supply is run by professional operators, above the median market's 5%, led by VNG Property (145 listings). Counts are tracked public listings, not total supply.

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View of Istanbul
Photo: Istanbul - Golden Horn by Jorge Franganillo · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
17,673
Market rank
#1 / 37
National share
22%
Named professional operators
16

Airbnb vs Booking.com in Istanbul

In Istanbul, Airbnb leads with 13,673 listings (77%), 3.4× the 4,000 on Booking.com (23%).

Where the listings are in Istanbul

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 17,673 tracked listings — open the full interactive report

Market structure in Istanbul

Airbnb supply is more professionalised than Booking.com's: 19% of Airbnb listings sit with operators of that size, against 12% on Booking.com. The 16 named professional operators run 701 local listings between them, and the three largest — VNG Property, Luxury Residence And Hotel Service and Ozdemir Homes — account for 45% of that. The other 2,374 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
17%
Median market
5%
Single-listing hosts
19%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 3,416
  • 2–5 listings 4,447
  • 6–25 listings 6,735
  • 26+ (professional) 3,075

Listings by property type

Apartments & flats make up 55% of Istanbul's classified listings, followed by Hotels & hostels (34%).

  • Apartments & flats 9,628
  • Hotels & hostels 6,058
  • Houses, cottages & holiday homes 883
  • Private & shared rooms 603
  • B&Bs & guest houses 430
  • Unique & outdoor 63
  • Other 8

Largest operators in Istanbul

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Turkey listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Istanbul, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 VNG Property 145 4.74 / 5 8.3 / 10 2,894
2 Luxury Residence And Hotel Service 121 4.82 / 5 8.6 / 10 53,715
3 Ozdemir Homes 50 4.84 / 5 — 40
4 Your.Rentals 47 4.69 / 5 6.8 / 10 1,177
5 Homie Suites 45 4.89 / 5 9.0 / 10 3,446
6 Genius Living 37 4.97 / 5 — 321
7 HEXA APARTMENTS SİSLİ 37 4.72 / 5 8.9 / 10 767
8 Genius Living - Premium Collection 36 4.94 / 5 — 401
9 Excellent Apartments 33 4.90 / 5 9.5 / 10 1,811
10 Global Hotel Operations 32 4.72 / 5 8.6 / 10 193

The other 6 professional operators in Istanbul

Local listings

Browse the full Turkey operator directory →

Operators enter the index after reaching 26 listings across Turkey and count Istanbul among their markets. See the full interactive Istanbul market report for additional filters and operator comparisons.

How Istanbul compares

Istanbul ranks first of 37 tracked markets in Turkey, with 22% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Turkey city directory or the Turkey market report .

Istanbul market FAQ

How many short-term rentals are in Istanbul?

Istanbul has 17,673 short-term rental listings as of November 2026: 13,673 on Airbnb and 4,000 on Booking.com.

Who is the largest short-term rental operator in Istanbul?

The largest professional operator in Istanbul is VNG Property, with 145 local listings.

How professionalised is the Istanbul short-term rental market?

17% of Istanbul's listings (3,075 of 17,673) are run by operators with 26 or more listings, above the median of 37 markets across Turkey (5%). Airbnb supply is more professionalised than Booking.com's: 19% of Airbnb listings sit with operators of that size, against 12% on Booking.com. The 16 named professional operators run 701 local listings between them, and the three largest — VNG Property, Luxury Residence And Hotel Service and Ozdemir Homes — account for 45% of that. The other 2,374 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Istanbul?

In Istanbul, Airbnb leads with 13,673 listings (77%), 3.4× the 4,000 on Booking.com (23%).

How many professional operators run listings in Istanbul?

16 named professional operators run listings in Istanbul. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 17,673 public short-term rental listings in Istanbul, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Turkey. Snapshot dates: Airbnb , Booking.com .

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