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Short-term rentals in Ballater

Ballater is the 423rd-largest of 597 short-term rental markets across the United Kingdom: 423 listings, 63% on Airbnb. 29% of supply is run by professional operators, below the median market's 39%, led by Cottages.com (59 listings).

View of Ballater
Photo: Ballater - geograph.org.uk - 262416 by Stanley Howe · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
423
Market rank
#423 / 597
National share
under 0.1%
Named professional operators
7

Airbnb vs Booking.com in Ballater

In Ballater, Airbnb leads with 265 listings (63%), versus 158 on Booking.com (37%).

Where the listings are in Ballater

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 423 tracked listings — open the full interactive report

Market structure in Ballater

Booking.com supply is more professionalised than Airbnb's: 44% of Booking.com listings sit with operators of that size, against 20% on Airbnb. The 7 named professional operators run 103 local listings between them, and the three largest — Cottages.com, Sykes Holiday Cottages and Interhome — account for 89% of that. The other 19 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
29%
Median market
39%
Single-listing hosts
35%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 146
  • 2–5 listings 130
  • 6–25 listings 25
  • 26+ (professional) 122

Listings by property type

Houses, cottages & holiday homes make up 70% of Ballater's classified listings, followed by Apartments & flats (10%).

  • Houses, cottages & holiday homes 295
  • Apartments & flats 44
  • B&Bs & guest houses 37
  • Unique & outdoor 28
  • Hotels & hostels 17
  • Private & shared rooms 2

Largest operators in Ballater

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Ballater, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Cottages.com 59 4.77 / 5 9.0 / 10 217,587
2 Sykes Holiday Cottages 19 4.70 / 5 8.9 / 10 179,990
3 Interhome 14 4.71 / 5 8.5 / 10 4,242
4 holidaycottages.co.uk 6 4.73 / 5 8.9 / 10 73,474
5 Port Isaac Bay Holidays 2 4.85 / 5 9.1 / 10 138,189
6 Travelnest Ltd 2 4.56 / 5 8.0 / 10 95,073
7 Hoseasons 1 4.66 / 5 8.6 / 10 11,713

Browse the full United Kingdom operator directory →

Operators enter the index after reaching 26 listings across the United Kingdom and count Ballater among their markets. See the full interactive Ballater market report for additional filters and operator comparisons.

How Ballater compares

Ballater ranks 423rd of 597 tracked markets in the United Kingdom, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full United Kingdom city directory or the United Kingdom market report .

Ballater market FAQ

How many short-term rentals are in Ballater?

Ballater has 423 short-term rental listings as of August 2026: 265 on Airbnb and 158 on Booking.com.

Who is the largest short-term rental operator in Ballater?

The largest professional operator in Ballater is Cottages.com, with 59 local listings.

How professionalised is the Ballater short-term rental market?

29% of Ballater's listings (122 of 423) are run by operators with 26 or more listings, below the median of 597 markets across the United Kingdom (39%). Booking.com supply is more professionalised than Airbnb's: 44% of Booking.com listings sit with operators of that size, against 20% on Airbnb. The 7 named professional operators run 103 local listings between them, and the three largest — Cottages.com, Sykes Holiday Cottages and Interhome — account for 89% of that. The other 19 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Ballater?

In Ballater, Airbnb leads with 265 listings (63%), versus 158 on Booking.com (37%).

How many professional operators run listings in Ballater?

7 named professional operators run listings in Ballater. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 423 public short-term rental listings in Ballater, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the United Kingdom. Snapshot dates: Airbnb , Booking.com .

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