Short-term rentals in Innsbruck
Innsbruck is the 10th-largest of 194 short-term rental markets across Austria: 1,682 listings, split almost evenly between Airbnb (55%) and Booking.com (45%). 10% of supply is run by professional operators, below the median market's 16%, led by keyone GmbH (35 listings).
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Data updated
- Tracked listings
- 1,682
- Market rank
- #10 / 194
- National share
- 1.8%
- Named professional operators
- 9
Airbnb vs Booking.com in Innsbruck
In Innsbruck, supply is split almost evenly: 924 listings on Airbnb (55%) and 758 on Booking.com (45%).
Where the listings are in Innsbruck
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Innsbruck
Professional operators hold a similar share on both platforms: 8% of Airbnb listings and 13% of Booking.com listings. The 9 named professional operators run 96 local listings between them, and the three largest — keyone GmbH, Belvilla by OYO and Supreme Tourismus Services — account for 74% of that. The other 79 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 10%
- Median market
- 16%
- Single-listing hosts
- 46%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 70% of Innsbruck's classified listings, followed by Hotels & hostels (11%).
Largest operators in Innsbruck
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Austria listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | keyone GmbH | 35 | 4.37 / 5 | 8.4 / 10 | 19,747 |
| 2 | Belvilla by OYO | 22 | 4.66 / 5 | 8.6 / 10 | 17,724 |
| 3 | Supreme Tourismus Services | 14 | 4.54 / 5 | 8.2 / 10 | 1,768 |
| 4 | Common Visual Beteiligungs- GmbH | 11 | 4.73 / 5 | 8.8 / 10 | 1,015 |
| 5 | NOVASOL AS | 8 | 4.72 / 5 | 8.6 / 10 | 2,144 |
| 6 | DS Destination Solutions GmbH | 2 | 4.90 / 5 | 9.1 / 10 | 1,895 |
| 7 | Villa for You | 2 | 4.69 / 5 | 8.7 / 10 | 14,092 |
| 8 | Adagio Aparthotel | 1 | 4.73 / 5 | 8.2 / 10 | 169,047 |
| 9 | Holiday Home AG | 1 | 4.67 / 5 | 8.1 / 10 | 231 |
Browse the full Austria operator directory →
Operators enter the index after reaching 26 listings across Austria and count Innsbruck among their markets. See the full interactive Innsbruck market report for additional filters and operator comparisons.
How Innsbruck compares
Innsbruck ranks 10th of 194 tracked markets in Austria, with 1.8% of tracked supply in this coverage. Markets of similar size:
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Fügen 2,321 listings
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Graz 2,131 listings
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Saalbach Hinterglemm 1,687 listings
-
Flachau 1,658 listings
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Velden am Wörthersee 1,644 listings
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Seefeld in Tirol 1,567 listings
Photo credits
- Fügen: Photo: Fuegen 08 by böhringer friedrich · CC BY-SA 2.5 · cropped and resized for display, via Wikimedia Commons
- Graz: Photo: 16-07-06-Rathaus Graz Turmblick-RR2 0275 by Ralf Roletschek · CC BY-SA 3.0 at · cropped and resized for display, via Wikimedia Commons
- Saalbach Hinterglemm: Photo: Saalbach hinterglemm above by 667NotB · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Flachau: Photo: Flachau mit OT Reitdorf im Vordergrund by JFKCom · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Velden am Wörthersee: Photo: Velden Bucht (Blick von Süden) by Gugganij · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Seefeld in Tirol: Photo: Seefeld in Tirol Austria from ESE on 2014-10-18 by Robert F. Tobler · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
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Browse the full Austria city directory or the Austria market report .
Innsbruck market FAQ
How many short-term rentals are in Innsbruck?
Innsbruck has 1,682 short-term rental listings as of August 2026: 924 on Airbnb and 758 on Booking.com.
Who is the largest short-term rental operator in Innsbruck?
The largest professional operator in Innsbruck is keyone GmbH, with 35 local listings.
How professionalised is the Innsbruck short-term rental market?
10% of Innsbruck's listings (175 of 1,682) are run by operators with 26 or more listings, below the median of 194 markets across Austria (16%). Professional operators hold a similar share on both platforms: 8% of Airbnb listings and 13% of Booking.com listings. The 9 named professional operators run 96 local listings between them, and the three largest — keyone GmbH, Belvilla by OYO and Supreme Tourismus Services — account for 74% of that. The other 79 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Innsbruck?
In Innsbruck, supply is split almost evenly: 924 listings on Airbnb (55%) and 758 on Booking.com (45%).
How many professional operators run listings in Innsbruck?
9 named professional operators run listings in Innsbruck. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 1,682 public short-term rental listings in Innsbruck, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Austria. Snapshot dates: Airbnb , Booking.com .
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