Short-term rentals in Maslenica
Maslenica has 540 tracked short-term rental listings in myDataValue's November 2026 snapshot, 278 on Airbnb and 262 on Booking.com. That ranks it 53rd of 153 short-term rental markets across Croatia, with listings split almost evenly between Airbnb (51%) and Booking.com (49%). 63% of supply is run by professional operators, above the median market's 51%, led by NOVASOL AS (98 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 540
- Market rank
- #53 / 153
- National share
- 0.2%
- Named professional operators
- 9
Airbnb vs Booking.com in Maslenica
In Maslenica, supply is split almost evenly: 278 listings on Airbnb (51%) and 262 on Booking.com (49%).
Where the listings are in Maslenica
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Maslenica
Professional operators hold a similar share on both platforms: 64% of Airbnb listings and 61% of Booking.com listings. The 9 named professional operators run 153 local listings between them, and the three largest — NOVASOL AS, 5* Booking Adria and Belvilla by OYO — account for 82% of that. The other 185 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 63%
- Median market
- 51%
- Single-listing hosts
- 22%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 60% of Maslenica's classified listings, followed by Houses, cottages & holiday homes (39%).
Largest operators in Maslenica
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 98 | 4.69 / 5 | 8.8 / 10 | 51,721 |
| 2 | 5* Booking Adria | 16 | 4.90 / 5 | 9.2 / 10 | 1,032 |
| 3 | Belvilla by OYO | 11 | 4.67 / 5 | 8.4 / 10 | 8,189 |
| 4 | Zadar Villas | 8 | 4.91 / 5 | 9.6 / 10 | 2,108 |
| 5 | Happy.Rentals | 6 | 4.67 / 5 | 8.9 / 10 | 2,467 |
| 6 | Tourist Adria Group | 6 | 4.86 / 5 | 9.4 / 10 | 575 |
| 7 | Holiday Home AG | 3 | 4.78 / 5 | 8.6 / 10 | 64,099 |
| 8 | Infinity travel | 3 | 4.69 / 5 | 9.2 / 10 | 447 |
| 9 | Luxe Villas Collection | 2 | 4.95 / 5 | 9.6 / 10 | 504 |
Browse the full Croatia operator directory →
Operators enter the index after reaching 26 listings across Croatia and count Maslenica among their markets. See the full interactive Maslenica market report for additional filters and operator comparisons.
How Maslenica compares
Maslenica ranks 53rd of 153 tracked markets in Croatia, with 0.2% of tracked supply in this coverage. Markets of similar size:
- Prizba 569 listings
-
Seline 559 listings
-
Komiža 553 listings
-
Vrboska 540 listings
-
Delnice 533 listings
-
Mošćenička Draga 529 listings
Photo credits
- Seline: Photo: Seline pobřeží 1 by VitVit · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Komiža: Photo: Komiža Island Vis by ModriDirkac · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Vrboska: Photo: Aerial image of Vrboska, island of Hvar (view from the south) - 2024 by Carsten Steger · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Delnice: Photo: Delnice by Lan Glad · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Mošćenička Draga: Photo: MoscenickaDraga 3 by Mario Fajt · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
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Browse the full Croatia city directory or the Croatia market report .
Maslenica market FAQ
How many short-term rentals are in Maslenica?
Maslenica has 540 short-term rental listings as of November 2026: 278 on Airbnb and 262 on Booking.com.
Who is the largest short-term rental operator in Maslenica?
The largest professional operator in Maslenica is NOVASOL AS, with 98 local listings.
How professionalised is the Maslenica short-term rental market?
63% of Maslenica's listings (338 of 540) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (51%). Professional operators hold a similar share on both platforms: 64% of Airbnb listings and 61% of Booking.com listings. The 9 named professional operators run 153 local listings between them, and the three largest — NOVASOL AS, 5* Booking Adria and Belvilla by OYO — account for 82% of that. The other 185 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Maslenica?
In Maslenica, supply is split almost evenly: 278 listings on Airbnb (51%) and 262 on Booking.com (49%).
How many professional operators run listings in Maslenica?
9 named professional operators run listings in Maslenica. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 540 public short-term rental listings in Maslenica, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .
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