Short-term rentals in Maslenica
Maslenica is the 52nd-largest of 153 short-term rental markets across Croatia: 555 listings, split almost evenly between Airbnb (50%) and Booking.com (50%). 59% of supply is run by professional operators, above the median market's 47%, led by NOVASOL AS (101 listings).
Data updated
- Tracked listings
- 555
- Market rank
- #52 / 153
- National share
- 0.2%
- Named professional operators
- 14
Airbnb vs Booking.com in Maslenica
In Maslenica, supply is split almost evenly: 278 listings on Airbnb (50%) and 277 on Booking.com (50%).
Where the listings are in Maslenica
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Maslenica
Professional operators hold a similar share on both platforms: 57% of Airbnb listings and 61% of Booking.com listings. The 14 named professional operators run 175 local listings between them, and the three largest — NOVASOL AS, 5* Booking Adria and Belvilla by OYO — account for 76% of that. The other 153 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 59%
- Median market
- 47%
- Single-listing hosts
- 25%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 60% of Maslenica's classified listings, followed by Houses, cottages & holiday homes (39%).
Largest operators in Maslenica
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. Together, the table and directory cover every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 101 | 4.69 / 5 | 8.8 / 10 | 43,414 |
| 2 | 5* Booking Adria | 19 | 4.86 / 5 | 9.2 / 10 | 850 |
| 3 | Belvilla by OYO | 13 | 4.69 / 5 | 8.5 / 10 | 6,310 |
| 4 | Zadar Villas | 12 | 4.91 / 5 | 9.6 / 10 | 2,197 |
| 5 | Holiday Home AG | 5 | 4.72 / 5 | 8.6 / 10 | 8,091 |
| 6 | Infinity travel | 4 | 4.80 / 5 | 9.2 / 10 | 459 |
| 7 | SECRA Bookings GmbH | 4 | 4.93 / 5 | 9.0 / 10 | 260 |
| 8 | Tourist Adria Group | 4 | 4.81 / 5 | 9.6 / 10 | 549 |
| 9 | Travel agency Perla Pag | 4 | 4.73 / 5 | 8.8 / 10 | 1,132 |
| 10 | Adriagate Travel Agency | 3 | 4.68 / 5 | — | 439 |
The other 4 professional operators in Maslenica
Local listings
- Happy.Rentals 2 listings
- VIP Property Management 2 listings
- ADRIA DATABANKA, s.r.o. 1 listing
- Luxe Villas Collection 1 listing
Operators enter the index after reaching 26 listings across Croatia and count Maslenica among their markets. See the full interactive Maslenica market report for additional filters and operator comparisons.
How Maslenica compares
Maslenica ranks 52nd of 153 tracked markets in Croatia, with 0.2% of tracked supply in this coverage. Markets of similar size:
-
Sali 586 listings
- Prizba 577 listings
-
Komiža 563 listings
-
Vrboska 554 listings
-
Mošćenička Draga 543 listings
-
Delnice 539 listings
Photo credits
- Sali: Photo: Sali, Dugi Otok 160928-200119-DSC03325 by Tatyana Peshkova · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Komiža: Photo: Komiža Island Vis by ModriDirkac · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Vrboska: Photo: Aerial image of Vrboska, island of Hvar (view from the south) - 2024 by Carsten Steger · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Mošćenička Draga: Photo: MoscenickaDraga 3 by Mario Fajt · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
- Delnice: Photo: Delnice by Lan Glad · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
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Browse the full Croatia city directory or the Croatia market report .
Maslenica market FAQ
How many short-term rentals are in Maslenica?
Maslenica has 555 short-term rental listings as of August 2026: 278 on Airbnb and 277 on Booking.com.
Who is the largest short-term rental operator in Maslenica?
The largest professional operator in Maslenica is NOVASOL AS, with 101 local listings.
How professionalised is the Maslenica short-term rental market?
59% of Maslenica's listings (328 of 555) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (47%). Professional operators hold a similar share on both platforms: 57% of Airbnb listings and 61% of Booking.com listings. The 14 named professional operators run 175 local listings between them, and the three largest — NOVASOL AS, 5* Booking Adria and Belvilla by OYO — account for 76% of that. The other 153 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Maslenica?
In Maslenica, supply is split almost evenly: 278 listings on Airbnb (50%) and 277 on Booking.com (50%).
How many professional operators run listings in Maslenica?
14 named professional operators run listings in Maslenica. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 555 public short-term rental listings in Maslenica, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .
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