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Short-term rentals in Vrboska

Vrboska is the 53rd-largest of 153 short-term rental markets across Croatia: 554 listings, 61% on Airbnb. 54% of supply is run by professional operators, above the median market's 47%, led by NOVASOL AS (33 listings).

View of Vrboska
Photo: Aerial image of Vrboska, island of Hvar (view from the south) - 2024 by Carsten Steger · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
554
Market rank
#53 / 153
National share
0.2%
Named professional operators
9

Airbnb vs Booking.com in Vrboska

In Vrboska, Airbnb leads with 339 listings (61%), versus 215 on Booking.com (39%).

Where the listings are in Vrboska

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 554 tracked listings — open the full interactive report

Market structure in Vrboska

Professional operators hold a similar share on both platforms: 52% of Airbnb listings and 57% of Booking.com listings. The 9 named professional operators run 83 local listings between them, and the three largest — NOVASOL AS, Belvilla by OYO and Direct Booker d.o.o — account for 84% of that. The other 216 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
54%
Median market
47%
Single-listing hosts
21%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 118
  • 2–5 listings 119
  • 6–25 listings 18
  • 26+ (professional) 299

Listings by property type

Apartments & flats make up 69% of Vrboska's classified listings, followed by Houses, cottages & holiday homes (23%).

  • Apartments & flats 381
  • Houses, cottages & holiday homes 129
  • B&Bs & guest houses 21
  • Private & shared rooms 17
  • Unique & outdoor 5
  • Hotels & hostels 1

Largest operators in Vrboska

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Vrboska, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 NOVASOL AS 33 4.69 / 5 8.8 / 10 43,414
2 Belvilla by OYO 23 4.69 / 5 8.5 / 10 6,310
3 Direct Booker d.o.o 14 4.75 / 5 9.0 / 10 67,952
4 Cult Travel 6 4.87 / 5 9.4 / 10 2,585
5 VIP Holiday Booker 3 4.91 / 5 9.5 / 10 591
6 ADRIA DATABANKA, s.r.o. 1 4.82 / 5 8.9 / 10 1,021
7 Adriagate Travel Agency 1 4.68 / 5 439
8 Darijo - VIP Holiday Booker 1 4.94 / 5 237
9 Luxe Villas Collection 1 4.95 / 5 9.6 / 10 337

Browse the full Croatia operator directory →

Operators enter the index after reaching 26 listings across Croatia and count Vrboska among their markets. See the full interactive Vrboska market report for additional filters and operator comparisons.

How Vrboska compares

Vrboska ranks 53rd of 153 tracked markets in Croatia, with 0.2% of tracked supply in this coverage. Markets of similar size:

Photo credits
  • Komiža: Photo: Komiža Island Vis by ModriDirkac · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Maslenica: Photo: Maslenica by Ex13 · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Mošćenička Draga: Photo: MoscenickaDraga 3 by Mario Fajt · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
  • Delnice: Photo: Delnice by Lan Glad · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Fažana: Photo: Fažana 2025 by ModriDirkac · CC0 · cropped and resized for display, via Wikimedia Commons

Browse the full Croatia city directory or the Croatia market report .

Vrboska market FAQ

How many short-term rentals are in Vrboska?

Vrboska has 554 short-term rental listings as of August 2026: 339 on Airbnb and 215 on Booking.com.

Who is the largest short-term rental operator in Vrboska?

The largest professional operator in Vrboska is NOVASOL AS, with 33 local listings.

How professionalised is the Vrboska short-term rental market?

54% of Vrboska's listings (299 of 554) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (47%). Professional operators hold a similar share on both platforms: 52% of Airbnb listings and 57% of Booking.com listings. The 9 named professional operators run 83 local listings between them, and the three largest — NOVASOL AS, Belvilla by OYO and Direct Booker d.o.o — account for 84% of that. The other 216 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Vrboska?

In Vrboska, Airbnb leads with 339 listings (61%), versus 215 on Booking.com (39%).

How many professional operators run listings in Vrboska?

9 named professional operators run listings in Vrboska. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 554 public short-term rental listings in Vrboska, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .

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