Short-term rentals in Poljica
Poljica is the 153rd-largest of 153 short-term rental markets across Croatia: 107 listings, split almost evenly between Booking.com (54%) and Airbnb (46%). 53% of supply is run by professional operators, above the median market's 47%, led by NOVASOL AS (22 listings).
Data updated
- Tracked listings
- 107
- Market rank
- #153 / 153
- National share
- under 0.1%
- Named professional operators
- 5
Airbnb vs Booking.com in Poljica
In Poljica, supply is split almost evenly: 58 listings on Booking.com (54%) and 49 on Airbnb (46%).
Where the listings are in Poljica
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Poljica
Professional operators hold a similar share on both platforms: 55% of Airbnb listings and 52% of Booking.com listings. The 5 named professional operators run 32 local listings between them, and the three largest — NOVASOL AS, Direct Booker d.o.o and VIP Holiday Booker — account for 91% of that. The other 25 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 53%
- Median market
- 47%
- Single-listing hosts
- 36%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 87% of Poljica's classified listings, followed by Apartments & flats (12%).
Largest operators in Poljica
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 22 | 4.69 / 5 | 8.8 / 10 | 43,414 |
| 2 | Direct Booker d.o.o | 4 | 4.75 / 5 | 9.0 / 10 | 67,952 |
| 3 | VIP Holiday Booker | 3 | 4.91 / 5 | 9.5 / 10 | 591 |
| 4 | Belvilla by OYO | 2 | 4.69 / 5 | 8.5 / 10 | 6,310 |
| 5 | Villas Guide | 1 | 4.85 / 5 | 9.4 / 10 | 1,044 |
Browse the full Croatia operator directory →
Operators enter the index after reaching 26 listings across Croatia and count Poljica among their markets. See the full interactive Poljica market report for additional filters and operator comparisons.
How Poljica compares
Poljica ranks 153rd of 153 tracked markets in Croatia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
-
Metković 135 listings
-
Lovište 133 listings
-
Đakovo 127 listings
-
Bogomolje 124 listings
-
Vrgorac 113 listings
-
Blato 111 listings
Photo credits
- Metković: Photo: Metkovic-Hrvatska by Jure Grm · CC0 · cropped and resized for display, via Wikimedia Commons
- Lovište: Photo: Panorama Lovišta1121182 by Quahadi Añtó 17:58, 12 January 2013 (UTC) · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Đakovo: Photo: Dakovo (19677163348) by Nick Savchenko from Kiev, Ukraine · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
- Bogomolje: Photo: Bogomolje, island of Hvar 20210724 01 by Argo Navis · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Vrgorac: Photo: Vrgorac Kroatien by Dreizung · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Blato: Photo: Panorama Blata n.K.07848 by Quahadi Añtó 19:10, 5 June 2012 (UTC) · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
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Browse the full Croatia city directory or the Croatia market report .
Poljica market FAQ
How many short-term rentals are in Poljica?
Poljica has 107 short-term rental listings as of August 2026: 49 on Airbnb and 58 on Booking.com.
Who is the largest short-term rental operator in Poljica?
The largest professional operator in Poljica is NOVASOL AS, with 22 local listings.
How professionalised is the Poljica short-term rental market?
53% of Poljica's listings (57 of 107) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (47%). Professional operators hold a similar share on both platforms: 55% of Airbnb listings and 52% of Booking.com listings. The 5 named professional operators run 32 local listings between them, and the three largest — NOVASOL AS, Direct Booker d.o.o and VIP Holiday Booker — account for 91% of that. The other 25 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Poljica?
In Poljica, supply is split almost evenly: 58 listings on Booking.com (54%) and 49 on Airbnb (46%).
How many professional operators run listings in Poljica?
5 named professional operators run listings in Poljica. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 107 public short-term rental listings in Poljica, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .
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