Short-term rentals in Saplunara
Saplunara has 201 tracked short-term rental listings in myDataValue's November 2026 snapshot, 129 on Airbnb and 72 on Booking.com. That ranks it 139th of 153 short-term rental markets across Croatia, with 64% of its listings on Airbnb. 65% of supply is run by professional operators, above the median market's 51%, led by Direct Booker d.o.o (28 listings). Counts are tracked public listings, not total supply.
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Data updated
- Tracked listings
- 201
- Market rank
- #139 / 153
- National share
- under 0.1%
- Named professional operators
- 4
Airbnb vs Booking.com in Saplunara
In Saplunara, Airbnb leads with 129 listings (64%), versus 72 on Booking.com (36%).
Where the listings are in Saplunara
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Saplunara
Booking.com supply is more professionalised than Airbnb's: 76% of Booking.com listings sit with operators of that size, against 58% on Airbnb. The 4 named professional operators run 63 local listings between them, and the three largest — Direct Booker d.o.o, Belvilla by OYO and NOVASOL AS — account for 90% of that. The other 67 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 65%
- Median market
- 51%
- Single-listing hosts
- 8%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 92% of Saplunara's classified listings, followed by B&Bs & guest houses (3%).
Largest operators in Saplunara
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Direct Booker d.o.o | 28 | 4.75 / 5 | 8.9 / 10 | 66,231 |
| 2 | Belvilla by OYO | 19 | 4.67 / 5 | 8.4 / 10 | 8,189 |
| 3 | NOVASOL AS | 10 | 4.69 / 5 | 8.8 / 10 | 51,721 |
| 4 | Dominium Travel | 6 | 4.67 / 5 | 8.5 / 10 | 11,913 |
Browse the full Croatia operator directory →
Operators enter the index after reaching 26 listings across Croatia and count Saplunara among their markets. See the full interactive Saplunara market report for additional filters and operator comparisons.
How Saplunara compares
Saplunara ranks 139th of 153 tracked markets in Croatia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
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Novigrad Dalmatia 206 listings
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Sućuraj 204 listings
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Vinkovci 204 listings
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Karlobag 198 listings
-
Kruševo 193 listings
-
Brist 181 listings
Photo credits
- Novigrad Dalmatia: Photo: Novigrad dalmatinski 7lp by Luka Paic · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Sućuraj: Photo: Croazia-Sucuraj1 by Mac9 · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Vinkovci: Photo: Trg bana Josipa Šokčevića, Vinkovci (1) by IvanOS · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Karlobag: Photo: Karlobag (02) by Orlovic · Public domain · cropped and resized for display, via Wikimedia Commons
- Kruševo: Photo: Krusevo10 by Albamaris · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Brist: Photo: 150 Blick auf Brist by Silvio John, Elsterwerda · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons
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Browse the full Croatia city directory or the Croatia market report .
Saplunara market FAQ
How many short-term rentals are in Saplunara?
Saplunara has 201 short-term rental listings as of November 2026: 129 on Airbnb and 72 on Booking.com.
Who is the largest short-term rental operator in Saplunara?
The largest professional operator in Saplunara is Direct Booker d.o.o, with 28 local listings.
How professionalised is the Saplunara short-term rental market?
65% of Saplunara's listings (130 of 201) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (51%). Booking.com supply is more professionalised than Airbnb's: 76% of Booking.com listings sit with operators of that size, against 58% on Airbnb. The 4 named professional operators run 63 local listings between them, and the three largest — Direct Booker d.o.o, Belvilla by OYO and NOVASOL AS — account for 90% of that. The other 67 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Saplunara?
In Saplunara, Airbnb leads with 129 listings (64%), versus 72 on Booking.com (36%).
How many professional operators run listings in Saplunara?
4 named professional operators run listings in Saplunara. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 201 public short-term rental listings in Saplunara, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .
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