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Short-term rentals in Barberino di Mugello

Barberino di Mugello is the 373rd-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 542 listings, 56% on Airbnb. 14% of supply is run by professional operators, below the median market's 17%, led by Geco Srl (10 listings).

View of Barberino di Mugello
Photo: Villa Le Maschere-view 2 by Massimilianogalardi · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
542
Market rank
#373 / 1,049
Coverage share
under 0.1%
Named professional operators
19

Airbnb vs Booking.com in Barberino di Mugello

In Barberino di Mugello, Airbnb leads with 305 listings (56%), versus 237 on Booking.com (44%).

Where the listings are in Barberino di Mugello

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 542 tracked listings — open the full interactive report

Market structure in Barberino di Mugello

Professional operators hold a similar share on both platforms: 14% of Airbnb listings and 14% of Booking.com listings. The 19 named professional operators run 62 local listings between them, and the three largest — Geco Srl, Interhome and Yes I Do srl — account for 40% of that. The other 13 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
14%
Median market
17%
Single-listing hosts
57%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 308
  • 2–5 listings 150
  • 6–25 listings 9
  • 26+ (professional) 75

Listings by property type

Apartments & flats make up 36% of Barberino di Mugello's classified listings, followed by Houses, cottages & holiday homes (28%).

  • Apartments & flats 194
  • Houses, cottages & holiday homes 151
  • B&Bs & guest houses 134
  • Private & shared rooms 35
  • Hotels & hostels 23
  • Unique & outdoor 4
  • Other 1

Largest operators in Barberino di Mugello

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Barberino di Mugello, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Geco Srl 10 4.69 / 5 8.4 / 10 4,502
2 Interhome 9 4.47 / 5 8.1 / 10 70,854
3 Yes I Do srl 6 4.41 / 5 7.9 / 10 5,385
4 Easy Reserve 5 4.63 / 5 9.4 / 10 420
5 Haloria 4 4.73 / 5 7.9 / 10 1,528
6 Ruralis 4 4.72 / 5 8.8 / 10 8,608
7 Belvilla by OYO 3 4.50 / 5 8.0 / 10 12,004
8 Holiday Home AG 3 4.32 / 5 7.4 / 10 2,776
9 NOVASOL AS 3 4.37 / 5 7.7 / 10 25,670
10 Affitti Brevi Italia 2 4.46 / 5 8.1 / 10 14,355

The other 9 professional operators in Barberino di Mugello

Local listings

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Barberino di Mugello among their markets. See the full interactive Barberino di Mugello market report for additional filters and operator comparisons.

How Barberino di Mugello compares

Barberino di Mugello ranks 373rd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits
  • Menfi: Photo: Sole menfi by Markos90 · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Policoro: Photo: CHIESA MADRE POLICORO by Magnolia77 · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Sorso: Photo: Sorso - Panorama (01) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Mandello del Lario: Photo: Mandello by Bocemandello at Italian Wikipedia · Public domain · cropped and resized for display, via Wikimedia Commons
  • Salò: Photo: Bagnanti Golfo di Salò by Wikimedia Commons contributors · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Campobasso: Photo: Campobasso Campanile S. Bartolomeo by Emmin (E. Minardi) · Public domain · cropped and resized for display, via Wikimedia Commons

Browse the full Italy city directory or the Italy market report .

Barberino di Mugello market FAQ

How many short-term rentals are in Barberino di Mugello?

Barberino di Mugello has 542 short-term rental listings as of July 2026: 305 on Airbnb and 237 on Booking.com.

Who is the largest short-term rental operator in Barberino di Mugello?

The largest professional operator in Barberino di Mugello is Geco Srl, with 10 local listings.

How professionalised is the Barberino di Mugello short-term rental market?

14% of Barberino di Mugello's listings (75 of 542) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Professional operators hold a similar share on both platforms: 14% of Airbnb listings and 14% of Booking.com listings. The 19 named professional operators run 62 local listings between them, and the three largest — Geco Srl, Interhome and Yes I Do srl — account for 40% of that. The other 13 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Barberino di Mugello?

In Barberino di Mugello, Airbnb leads with 305 listings (56%), versus 237 on Booking.com (44%).

How many professional operators run listings in Barberino di Mugello?

19 named professional operators run listings in Barberino di Mugello. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 542 public short-term rental listings in Barberino di Mugello, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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