myDataValue

Short-term rentals in Genova

Genova has 6,172 tracked short-term rental listings in myDataValue's November 2026 snapshot, 3,319 on Airbnb and 2,853 on Booking.com. That ranks it 17th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with listings split almost evenly between Airbnb (54%) and Booking.com (46%). 21% of supply is run by professional operators, in line with the median market's 19%, led by Wonderful Italy (204 listings). Counts are tracked public listings, not total supply.

Explore the interactive Genova report
View of Genova
Photo: Genova panorama centro storico da villetta Di Negro by patano · CC BY-SA 3.0 · resized for display, via Wikimedia Commons

Data updated

Tracked listings
6,172
Market rank
#17 / 1,049
Coverage share
0.7%
Named professional operators
40

Airbnb vs Booking.com in Genova

In Genova, supply is split almost evenly: 3,319 listings on Airbnb (54%) and 2,853 on Booking.com (46%).

Where the listings are in Genova

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 6,172 tracked listings — open the full interactive report

Market structure in Genova

Booking.com supply is more professionalised than Airbnb's: 24% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 40 named professional operators run 1,019 local listings between them, and the three largest — Wonderful Italy, Tilo and Holiday World Tsl — account for 40% of that. The other 256 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
21%
Median market
19%
Single-listing hosts
42%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 2,600
  • 2–5 listings 1,455
  • 6–25 listings 842
  • 26+ (professional) 1,275

Listings by property type

Apartments & flats make up 82% of Genova's classified listings, followed by B&Bs & guest houses (6%).

  • Apartments & flats 5,056
  • B&Bs & guest houses 368
  • Private & shared rooms 332
  • Houses, cottages & holiday homes 240
  • Hotels & hostels 146
  • Unique & outdoor 24
  • Other 6

Largest operators in Genova

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Genova, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Wonderful Italy 204 4.26 / 5 7.5 / 10 56,141
2 Tilo 108 4.59 / 5 8.0 / 10 2,226
3 Holiday World Tsl 96 4.52 / 5 8.0 / 10 3,131
4 NOVASOL AS 71 4.39 / 5 7.7 / 10 27,363
5 Happy Family Apartments 69 4.39 / 5 8.0 / 10 1,538
6 Happy.Rentals 66 4.36 / 5 7.8 / 10 17,411
7 Xenia Srl 61 4.65 / 5 7.2 / 10 10,321
8 genovabb it 47 4.34 / 5 7.0 / 10 2,638
9 CasaViva Service 44 4.43 / 5 7.9 / 10 2,835
10 GuestHost 44 4.52 / 5 7.7 / 10 111,202

The other 30 professional operators in Genova

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Genova among their markets. See the full interactive Genova market report for additional filters and operator comparisons.

How Genova compares

Genova ranks 17th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.7% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Genova market FAQ

How many short-term rentals are in Genova?

Genova has 6,172 short-term rental listings as of November 2026: 3,319 on Airbnb and 2,853 on Booking.com.

Who is the largest short-term rental operator in Genova?

The largest professional operator in Genova is Wonderful Italy, with 204 local listings.

How professionalised is the Genova short-term rental market?

21% of Genova's listings (1,275 of 6,172) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Booking.com supply is more professionalised than Airbnb's: 24% of Booking.com listings sit with operators of that size, against 18% on Airbnb. The 40 named professional operators run 1,019 local listings between them, and the three largest — Wonderful Italy, Tilo and Holiday World Tsl — account for 40% of that. The other 256 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Genova?

In Genova, supply is split almost evenly: 3,319 listings on Airbnb (54%) and 2,853 on Booking.com (46%).

How many professional operators run listings in Genova?

40 named professional operators run listings in Genova. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 6,172 public short-term rental listings in Genova, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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