myDataValue

Short-term rentals in Como

Como has 5,740 tracked short-term rental listings in myDataValue's November 2026 snapshot, 3,260 on Airbnb and 2,480 on Booking.com. That ranks it 18th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 57% of its listings on Airbnb. 28% of supply is run by professional operators, above the median market's 19%, led by Rental Lake Como Srl (237 listings). Counts are tracked public listings, not total supply.

View of Como
Photo: Como and its lake by Pxhere · CC0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
5,740
Market rank
#18 / 1,049
Coverage share
0.7%
Named professional operators
45

Airbnb vs Booking.com in Como

In Como, Airbnb leads with 3,260 listings (57%), versus 2,480 on Booking.com (43%).

Where the listings are in Como

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 5,740 tracked listings — open the full interactive report

Market structure in Como

Professional operators hold a similar share on both platforms: 28% of Airbnb listings and 28% of Booking.com listings. The 45 named professional operators run 1,282 local listings between them, and the three largest — Rental Lake Como Srl, My Home in Como and The House Of Travelers — account for 50% of that. The other 299 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
28%
Median market
19%
Single-listing hosts
34%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 1,970
  • 2–5 listings 1,333
  • 6–25 listings 856
  • 26+ (professional) 1,581

Listings by property type

Apartments & flats make up 72% of Como's classified listings, followed by Houses, cottages & holiday homes (16%).

  • Apartments & flats 4,149
  • Houses, cottages & holiday homes 895
  • B&Bs & guest houses 323
  • Hotels & hostels 191
  • Private & shared rooms 165
  • Unique & outdoor 14
  • Other 3

Largest operators in Como

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Como, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Rental Lake Como Srl 237 4.70 / 5 8.5 / 10 7,689
2 My Home in Como 227 4.75 / 5 8.6 / 10 8,478
3 The House Of Travelers 172 4.69 / 5 8.4 / 10 12,862
4 Quokka 360 98 4.56 / 5 7.9 / 10 2,399
5 Immobiliarent 85 4.71 / 5 7.5 / 10 5,531
6 two sides of myself 70 4.83 / 5 8.7 / 10 1,829
7 J&Co Homes 48 4.93 / 5 9.1 / 10 1,812
8 Holiday Solutions 46 4.60 / 5 8.5 / 10 1,653
9 Easylife House 38 4.51 / 5 8.0 / 10 77,101
10 Book Holidays Como 32 4.78 / 5 8.8 / 10 1,840

The other 35 professional operators in Como

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Como among their markets. See the full interactive Como market report for additional filters and operator comparisons.

How Como compares

Como ranks 18th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.7% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Como market FAQ

How many short-term rentals are in Como?

Como has 5,740 short-term rental listings as of November 2026: 3,260 on Airbnb and 2,480 on Booking.com.

Who is the largest short-term rental operator in Como?

The largest professional operator in Como is Rental Lake Como Srl, with 237 local listings.

How professionalised is the Como short-term rental market?

28% of Como's listings (1,581 of 5,740) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 28% of Airbnb listings and 28% of Booking.com listings. The 45 named professional operators run 1,282 local listings between them, and the three largest — Rental Lake Como Srl, My Home in Como and The House Of Travelers — account for 50% of that. The other 299 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Como?

In Como, Airbnb leads with 3,260 listings (57%), versus 2,480 on Booking.com (43%).

How many professional operators run listings in Como?

45 named professional operators run listings in Como. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 5,740 public short-term rental listings in Como, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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