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Short-term rentals in Magliano in Toscana

Magliano in Toscana is the 482nd-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 464 listings, 57% on Airbnb. 27% of supply is run by professional operators, above the median market's 17%, led by Interhome (31 listings).

View of Magliano in Toscana
Photo: Mura di Magliano in Toscana by Petitverdot : Matteo Vinattieri · CC BY 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
464
Market rank
#482 / 1,049
Coverage share
under 0.1%
Named professional operators
13

Airbnb vs Booking.com in Magliano in Toscana

In Magliano in Toscana, Airbnb leads with 265 listings (57%), versus 199 on Booking.com (43%).

Where the listings are in Magliano in Toscana

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 464 tracked listings — open the full interactive report

Market structure in Magliano in Toscana

Booking.com supply is more professionalised than Airbnb's: 32% of Booking.com listings sit with operators of that size, against 24% on Airbnb. The 13 named professional operators run 78 local listings between them, and the three largest — Interhome, NOVASOL AS and VacaVilla srl — account for 77% of that. The other 49 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
27%
Median market
17%
Single-listing hosts
43%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 200
  • 2–5 listings 117
  • 6–25 listings 20
  • 26+ (professional) 127

Listings by property type

Houses, cottages & holiday homes make up 34% of Magliano in Toscana's classified listings, followed by B&Bs & guest houses (31%).

  • Houses, cottages & holiday homes 159
  • B&Bs & guest houses 143
  • Apartments & flats 133
  • Private & shared rooms 11
  • Unique & outdoor 10
  • Hotels & hostels 7
  • Other 1

Largest operators in Magliano in Toscana

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Magliano in Toscana, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Interhome 31 4.47 / 5 8.1 / 10 70,854
2 NOVASOL AS 22 4.37 / 5 7.7 / 10 25,670
3 VacaVilla srl 7 4.72 / 5 9.1 / 10 841
4 Belvilla by OYO 4 4.50 / 5 8.0 / 10 12,004
5 Happy.Rentals 3 4.36 / 5 7.8 / 10 16,719
6 Camisa Homes & Villas S.R.L. 2 4.49 / 5 8.6 / 10 382
7 Ruralis 2 4.72 / 5 8.8 / 10 8,608
8 Windows On Italy 2 4.86 / 5 9.4 / 10 146
9 Conservice Srls 1 4.63 / 5 8.6 / 10 592
10 Great Stays 1 5.00 / 5 9.5 / 10 37

The other 3 professional operators in Magliano in Toscana

Local listings

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Magliano in Toscana among their markets. See the full interactive Magliano in Toscana market report for additional filters and operator comparisons.

How Magliano in Toscana compares

Magliano in Toscana ranks 482nd of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits
  • Torre Suda: Photo: Torre suda piazza Lecce 1073 by Colar · Public domain · cropped and resized for display, via Wikimedia Commons
  • Ascea: Photo: Velia2-enhanced by Wikimedia Commons contributors · Public domain · cropped and resized for display, via Wikimedia Commons
  • Bisceglie: Photo: Puglia Bisceglie1 tango7174 by Tango7174 · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Trequanda: Photo: TrequandaPanorama2 by LigaDue · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Massarosa: Photo: Stiava, view by sailko · CC BY 2.5 · cropped and resized for display, via Wikimedia Commons
  • Lido Adriano: Photo: Ravenna, Lido Adriano (02) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons

Browse the full Italy city directory or the Italy market report .

Magliano in Toscana market FAQ

How many short-term rentals are in Magliano in Toscana?

Magliano in Toscana has 464 short-term rental listings as of July 2026: 265 on Airbnb and 199 on Booking.com.

Who is the largest short-term rental operator in Magliano in Toscana?

The largest professional operator in Magliano in Toscana is Interhome, with 31 local listings.

How professionalised is the Magliano in Toscana short-term rental market?

27% of Magliano in Toscana's listings (127 of 464) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 32% of Booking.com listings sit with operators of that size, against 24% on Airbnb. The 13 named professional operators run 78 local listings between them, and the three largest — Interhome, NOVASOL AS and VacaVilla srl — account for 77% of that. The other 49 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Magliano in Toscana?

In Magliano in Toscana, Airbnb leads with 265 listings (57%), versus 199 on Booking.com (43%).

How many professional operators run listings in Magliano in Toscana?

13 named professional operators run listings in Magliano in Toscana. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 464 public short-term rental listings in Magliano in Toscana, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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