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Short-term rentals in Montepulciano

Montepulciano is the 110th-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 1,018 listings, 61% on Airbnb. 12% of supply is run by professional operators, below the median market's 17%, led by Emma Villas (20 listings).

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View of Montepulciano
Photo: Montepulciano02 by Wikimedia Commons contributors · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
1,018
Market rank
#110 / 1,049
Coverage share
0.1%
Named professional operators
18

Airbnb vs Booking.com in Montepulciano

In Montepulciano, Airbnb leads with 618 listings (61%), versus 400 on Booking.com (39%).

Where the listings are in Montepulciano

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 1,018 tracked listings — open the full interactive report

Market structure in Montepulciano

Booking.com supply is more professionalised than Airbnb's: 16% of Booking.com listings sit with operators of that size, against 10% on Airbnb. The 18 named professional operators run 87 local listings between them, and the three largest — Emma Villas, Tripcare and Eurocasa — account for 47% of that. The other 38 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
12%
Median market
17%
Single-listing hosts
44%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 445
  • 2–5 listings 335
  • 6–25 listings 113
  • 26+ (professional) 125

Listings by property type

Apartments & flats make up 50% of Montepulciano's classified listings, followed by Houses, cottages & holiday homes (25%).

  • Apartments & flats 504
  • Houses, cottages & holiday homes 253
  • B&Bs & guest houses 162
  • Private & shared rooms 77
  • Hotels & hostels 20
  • Unique & outdoor 2

Largest operators in Montepulciano

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Montepulciano, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Emma Villas 20 4.78 / 5 9.0 / 10 1,548
2 Tripcare 11 4.28 / 5 7.2 / 10 688
3 Eurocasa 10 4.67 / 5 8.6 / 10 470
4 Interhome 10 4.47 / 5 8.1 / 10 70,854
5 Federigo Moscadelli 9 4.69 / 5 8.8 / 10 2,466
6 Belvilla by OYO 5 4.50 / 5 8.0 / 10 12,004
7 Homerez 4 4.59 / 5 8.5 / 10 8,524
8 Mmega Homes and Villas 4 4.50 / 5 7.5 / 10 14,952
9 Geco Srl 2 4.69 / 5 8.4 / 10 4,502
10 LEO.NARDO SRL 2 4.78 / 5 8.9 / 10 36,223

The other 8 professional operators in Montepulciano

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Montepulciano among their markets. See the full interactive Montepulciano market report for additional filters and operator comparisons.

How Montepulciano compares

Montepulciano ranks 110th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Montepulciano market FAQ

How many short-term rentals are in Montepulciano?

Montepulciano has 1,018 short-term rental listings as of July 2026: 618 on Airbnb and 400 on Booking.com.

Who is the largest short-term rental operator in Montepulciano?

The largest professional operator in Montepulciano is Emma Villas, with 20 local listings.

How professionalised is the Montepulciano short-term rental market?

12% of Montepulciano's listings (125 of 1,018) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 16% of Booking.com listings sit with operators of that size, against 10% on Airbnb. The 18 named professional operators run 87 local listings between them, and the three largest — Emma Villas, Tripcare and Eurocasa — account for 47% of that. The other 38 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Montepulciano?

In Montepulciano, Airbnb leads with 618 listings (61%), versus 400 on Booking.com (39%).

How many professional operators run listings in Montepulciano?

18 named professional operators run listings in Montepulciano. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 1,018 public short-term rental listings in Montepulciano, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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