myDataValue

Short-term rentals in Ostuni

Ostuni has 5,053 tracked short-term rental listings in myDataValue's November 2026 snapshot, 2,624 on Airbnb and 2,429 on Booking.com. That ranks it 21st of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with listings split almost evenly between Airbnb (52%) and Booking.com (48%). 29% of supply is run by professional operators, above the median market's 19%, led by Wonderful Italy (146 listings). Counts are tracked public listings, not total supply.

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View of Ostuni
Photo: Ostuni col drone by ParisTaras · CC BY 4.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
5,053
Market rank
#21 / 1,049
Coverage share
0.6%
Named professional operators
47

Airbnb vs Booking.com in Ostuni

In Ostuni, supply is split almost evenly: 2,624 listings on Airbnb (52%) and 2,429 on Booking.com (48%).

Where the listings are in Ostuni

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 5,053 tracked listings — open the full interactive report

Market structure in Ostuni

Professional operators hold a similar share on both platforms: 30% of Airbnb listings and 29% of Booking.com listings. The 47 named professional operators run 984 local listings between them, and the three largest — Wonderful Italy, BarbarHouse srl and Rentbeat — account for 38% of that. The other 500 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
29%
Median market
19%
Single-listing hosts
39%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 1,995
  • 2–5 listings 1,210
  • 6–25 listings 364
  • 26+ (professional) 1,484

Listings by property type

Houses, cottages & holiday homes make up 64% of Ostuni's classified listings, followed by Apartments & flats (26%).

  • Houses, cottages & holiday homes 2,989
  • Apartments & flats 1,208
  • Other 387
  • B&Bs & guest houses 259
  • Private & shared rooms 87
  • Hotels & hostels 81
  • Unique & outdoor 42

Largest operators in Ostuni

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Ostuni, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Wonderful Italy 146 4.26 / 5 7.5 / 10 56,141
2 BarbarHouse srl 118 4.32 / 5 8.1 / 10 10,576
3 Rentbeat 110 4.33 / 5 7.5 / 10 3,250
4 Arcuève - Dimore in Puglia 72 4.58 / 5 8.0 / 10 2,041
5 GuestHost 65 4.52 / 5 7.7 / 10 111,202
6 Villa Plus 57 4.54 / 5 8.3 / 10 515
7 Raro Realty Srl 50 4.44 / 5 9.4 / 10 1,689
8 Interhome 43 4.48 / 5 8.1 / 10 70,791
9 NOVASOL AS 43 4.39 / 5 7.7 / 10 27,363
10 Second Home 41 4.63 / 5 8.6 / 10 507

The other 37 professional operators in Ostuni

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Ostuni among their markets. See the full interactive Ostuni market report for additional filters and operator comparisons.

How Ostuni compares

Ostuni ranks 21st of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 0.6% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Ostuni market FAQ

How many short-term rentals are in Ostuni?

Ostuni has 5,053 short-term rental listings as of November 2026: 2,624 on Airbnb and 2,429 on Booking.com.

Who is the largest short-term rental operator in Ostuni?

The largest professional operator in Ostuni is Wonderful Italy, with 146 local listings.

How professionalised is the Ostuni short-term rental market?

29% of Ostuni's listings (1,484 of 5,053) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 30% of Airbnb listings and 29% of Booking.com listings. The 47 named professional operators run 984 local listings between them, and the three largest — Wonderful Italy, BarbarHouse srl and Rentbeat — account for 38% of that. The other 500 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Ostuni?

In Ostuni, supply is split almost evenly: 2,624 listings on Airbnb (52%) and 2,429 on Booking.com (48%).

How many professional operators run listings in Ostuni?

47 named professional operators run listings in Ostuni. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 5,053 public short-term rental listings in Ostuni, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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