myDataValue

Short-term rentals in Ruffano

Ruffano has 210 tracked short-term rental listings in myDataValue's November 2026 snapshot, 101 on Airbnb and 109 on Booking.com. That ranks it 944th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with listings split almost evenly between Booking.com (52%) and Airbnb (48%). 21% of supply is run by professional operators, above the median market's 19%, led by BarbarHouse srl (11 listings). Counts are tracked public listings, not total supply.

View of Ruffano
Photo: Panorama Ruffano by Lupiae · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
210
Market rank
#944 / 1,049
Coverage share
under 0.1%
Named professional operators
5

Airbnb vs Booking.com in Ruffano

In Ruffano, supply is split almost evenly: 109 listings on Booking.com (52%) and 101 on Airbnb (48%).

Where the listings are in Ruffano

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 168 sampled locations from 210 tracked listings — open the full interactive report

Market structure in Ruffano

Professional operators hold a similar share on both platforms: 21% of Airbnb listings and 22% of Booking.com listings. The 5 named professional operators run 18 local listings between them, and the three largest — BarbarHouse srl, CASA CAMILLA JOURNEY and Raro Realty Srl — account for 83% of that. The other 27 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
21%
Median market
19%
Single-listing hosts
54%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 114
  • 2–5 listings 31
  • 6–25 listings 20
  • 26+ (professional) 45

Listings by property type

Houses, cottages & holiday homes make up 60% of Ruffano's classified listings, followed by Apartments & flats (23%).

  • Houses, cottages & holiday homes 126
  • Apartments & flats 48
  • B&Bs & guest houses 23
  • Private & shared rooms 10
  • Hotels & hostels 2
  • Unique & outdoor 1

Largest operators in Ruffano

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Ruffano, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 BarbarHouse srl 11 4.32 / 5 8.1 / 10 10,576
2 CASA CAMILLA JOURNEY 2 4.86 / 5 9.4 / 10 727
3 Raro Realty Srl 2 4.44 / 5 9.4 / 10 1,689
4 The Thinking Traveller 2 5.00 / 5 10.0 / 10 5
5 Amazing Suite Srl 1 4.77 / 5 9.0 / 10 6,308

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Ruffano among their markets. See the full interactive Ruffano market report for additional filters and operator comparisons.

How Ruffano compares

Ruffano ranks 944th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Ruffano market FAQ

How many short-term rentals are in Ruffano?

Ruffano has 210 short-term rental listings as of November 2026: 101 on Airbnb and 109 on Booking.com.

Who is the largest short-term rental operator in Ruffano?

The largest professional operator in Ruffano is BarbarHouse srl, with 11 local listings.

How professionalised is the Ruffano short-term rental market?

21% of Ruffano's listings (45 of 210) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 21% of Airbnb listings and 22% of Booking.com listings. The 5 named professional operators run 18 local listings between them, and the three largest — BarbarHouse srl, CASA CAMILLA JOURNEY and Raro Realty Srl — account for 83% of that. The other 27 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Ruffano?

In Ruffano, supply is split almost evenly: 109 listings on Booking.com (52%) and 101 on Airbnb (48%).

How many professional operators run listings in Ruffano?

5 named professional operators run listings in Ruffano. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 210 public short-term rental listings in Ruffano, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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