Short-term rentals in Varazze
Varazze is the 336th-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 596 listings, 56% on Booking.com. 17% of supply is run by professional operators, in line with the median market's 17%, led by Here&There Properties (27 listings).
Data updated
- Tracked listings
- 596
- Market rank
- #336 / 1,049
- Coverage share
- under 0.1%
- Named professional operators
- 9
Airbnb vs Booking.com in Varazze
In Varazze, Booking.com leads with 331 listings (56%), versus 265 on Airbnb (44%).
Where the listings are in Varazze
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Varazze
Booking.com supply is more professionalised than Airbnb's: 20% of Booking.com listings sit with operators of that size, against 14% on Airbnb. The 9 named professional operators run 65 local listings between them, and the three largest — Here&There Properties, ALPA BLEISURE srl and NOVASOL AS — account for 75% of that. The other 38 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 17%
- Median market
- 17%
- Single-listing hosts
- 58%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 78% of Varazze's classified listings, followed by Houses, cottages & holiday homes (9%).
Largest operators in Varazze
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Here&There Properties | 27 | 4.76 / 5 | 8.4 / 10 | 3,729 |
| 2 | ALPA BLEISURE srl | 12 | 4.86 / 5 | 9.3 / 10 | 667 |
| 3 | NOVASOL AS | 10 | 4.37 / 5 | 7.7 / 10 | 25,670 |
| 4 | Interhome | 6 | 4.47 / 5 | 8.1 / 10 | 70,854 |
| 5 | Affitti brevi Liguria | 4 | 4.58 / 5 | 8.0 / 10 | 549 |
| 6 | Holiday World Tsl | 3 | 4.53 / 5 | 7.9 / 10 | 2,904 |
| 7 | DomusRent | 1 | 4.53 / 5 | 7.8 / 10 | 4,117 |
| 8 | Hotiday Hotels | 1 | 4.48 / 5 | 7.7 / 10 | 20,996 |
| 9 | Premier Property | 1 | 4.66 / 5 | 8.3 / 10 | 503 |
Browse the full Italy operator directory →
Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Varazze among their markets. See the full interactive Varazze market report for additional filters and operator comparisons.
How Varazze compares
Varazze ranks 336th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
-
Vernazza 598 listings
-
Càbras 597 listings
-
Bucine 596 listings
-
Greve in Chianti 595 listings
-
Potenza 595 listings
-
Pozzallo 594 listings
Photo credits
- Vernazza: Photo: Vernazza, Cinque Terre (panorama) by Luca Casartelli · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
- Càbras: Photo: Cabras - Panorama (01) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Bucine: Photo: BucineMunicipio3 by LigaDue · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Greve in Chianti: Photo: Greve in chianti panorama by Stefan Lew · Public domain · cropped and resized for display, via Wikimedia Commons
- Potenza: Photo: Palazzo della Prefettura e teatro Stabile - la piazza by GAETANA PECCHIA2 · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Pozzallo: Photo: Pozzallo-TorreCabrera by Wikimedia Commons contributors · Public domain · cropped and resized for display, via Wikimedia Commons
.jpg){kind=link}
.JPG){kind=link}
Browse the full Italy city directory or the Italy market report .
Varazze market FAQ
How many short-term rentals are in Varazze?
Varazze has 596 short-term rental listings as of July 2026: 265 on Airbnb and 331 on Booking.com.
Who is the largest short-term rental operator in Varazze?
The largest professional operator in Varazze is Here&There Properties, with 27 local listings.
How professionalised is the Varazze short-term rental market?
17% of Varazze's listings (103 of 596) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 20% of Booking.com listings sit with operators of that size, against 14% on Airbnb. The 9 named professional operators run 65 local listings between them, and the three largest — Here&There Properties, ALPA BLEISURE srl and NOVASOL AS — account for 75% of that. The other 38 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Varazze?
In Varazze, Booking.com leads with 331 listings (56%), versus 265 on Airbnb (44%).
How many professional operators run listings in Varazze?
9 named professional operators run listings in Varazze. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 596 public short-term rental listings in Varazze, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .
Spotted an inconsistency, or want fresher data for Varazze? Report a data issue or request an update — corrections land with the next data refresh.