Short-term rentals in Varazze
Varazze has 609 tracked short-term rental listings in myDataValue's November 2026 snapshot, 278 on Airbnb and 331 on Booking.com. That ranks it 328th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with listings split almost evenly between Booking.com (54%) and Airbnb (46%). 18% of supply is run by professional operators, in line with the median market's 19%, led by Here&There Properties (22 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 609
- Market rank
- #328 / 1,049
- Coverage share
- under 0.1%
- Named professional operators
- 7
Airbnb vs Booking.com in Varazze
In Varazze, supply is split almost evenly: 331 listings on Booking.com (54%) and 278 on Airbnb (46%).
Where the listings are in Varazze
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Varazze
Professional operators hold a similar share on both platforms: 16% of Airbnb listings and 20% of Booking.com listings. The 7 named professional operators run 54 local listings between them, and the three largest — Here&There Properties, ALPA BLEISURE srl and NOVASOL AS — account for 80% of that. The other 57 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 18%
- Median market
- 19%
- Single-listing hosts
- 55%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 79% of Varazze's classified listings, followed by Houses, cottages & holiday homes (9%).
Largest operators in Varazze
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Here&There Properties | 22 | 4.77 / 5 | 8.8 / 10 | 3,580 |
| 2 | ALPA BLEISURE srl | 12 | 4.88 / 5 | 9.3 / 10 | 690 |
| 3 | NOVASOL AS | 9 | 4.39 / 5 | 7.7 / 10 | 27,363 |
| 4 | Interhome | 5 | 4.48 / 5 | 8.1 / 10 | 70,791 |
| 5 | Holiday World Tsl | 3 | 4.52 / 5 | 8.0 / 10 | 3,131 |
| 6 | DomusRent | 2 | 4.49 / 5 | 7.8 / 10 | 3,773 |
| 7 | Hotiday Hotels | 1 | 4.50 / 5 | 7.9 / 10 | 20,454 |
Browse the full Italy operator directory →
Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Varazze among their markets. See the full interactive Varazze market report for additional filters and operator comparisons.
How Varazze compares
Varazze ranks 328th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:
-
Porlezza 610 listings
- Castellabate 609 listings
-
Càbras 609 listings
-
Badesi 608 listings
-
Martano 607 listings
-
Ventimiglia 607 listings
Photo credits
- Porlezza: Photo: Porlezza Lago di Lugano by Aconcagua · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Càbras: Photo: Cabras - Panorama (01) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Badesi: Photo: Badesi - Panorama (02) by Gianni Careddu · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Martano: Photo: Martano - old town by Freddyballo · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Ventimiglia: Photo: Ventimiglia 082005 by Clenpat · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
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Browse the full Italy city directory or the Italy market report .
Varazze market FAQ
How many short-term rentals are in Varazze?
Varazze has 609 short-term rental listings as of November 2026: 278 on Airbnb and 331 on Booking.com.
Who is the largest short-term rental operator in Varazze?
The largest professional operator in Varazze is Here&There Properties, with 22 local listings.
How professionalised is the Varazze short-term rental market?
18% of Varazze's listings (111 of 609) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 16% of Airbnb listings and 20% of Booking.com listings. The 7 named professional operators run 54 local listings between them, and the three largest — Here&There Properties, ALPA BLEISURE srl and NOVASOL AS — account for 80% of that. The other 57 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Varazze?
In Varazze, supply is split almost evenly: 331 listings on Booking.com (54%) and 278 on Airbnb (46%).
How many professional operators run listings in Varazze?
7 named professional operators run listings in Varazze. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 609 public short-term rental listings in Varazze, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .
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