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Short-term rentals in Varese

Varese is the 169th-largest of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia: 838 listings, 57% on Airbnb. 16% of supply is run by professional operators, in line with the median market's 17%, led by Kibilù Srl (48 listings).

Explore the interactive Varese report

Data updated

Tracked listings
838
Market rank
#169 / 1,049
Coverage share
under 0.1%
Named professional operators
13

Airbnb vs Booking.com in Varese

In Varese, Airbnb leads with 481 listings (57%), versus 357 on Booking.com (43%).

Where the listings are in Varese

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 838 tracked listings — open the full interactive report

Market structure in Varese

Professional operators hold a similar share on both platforms: 16% of Airbnb listings and 15% of Booking.com listings. The 13 named professional operators run 81 local listings between them, and the three largest — Kibilù Srl, Interhome and Guestaly - Gestione case vacanza in forma diretta in tutta Italia — account for 75% of that. The other 52 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
16%
Median market
17%
Single-listing hosts
50%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 421
  • 2–5 listings 216
  • 6–25 listings 68
  • 26+ (professional) 133

Listings by property type

Apartments & flats make up 61% of Varese's classified listings, followed by Houses, cottages & holiday homes (17%).

  • Apartments & flats 512
  • Houses, cottages & holiday homes 141
  • B&Bs & guest houses 90
  • Private & shared rooms 49
  • Hotels & hostels 40
  • Unique & outdoor 4
  • Other 2

Largest operators in Varese

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Varese, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Kibilù Srl 48 4.42 / 5 8.0 / 10 2,296
2 Interhome 9 4.47 / 5 8.1 / 10 70,854
3 Guestaly - Gestione case vacanza in forma diretta in tutta Italia 4 4.66 / 5 8.4 / 10 891
4 Happy.Rentals 4 4.36 / 5 7.8 / 10 16,719
5 Your.Rentals 3 4.28 / 5 7.6 / 10 13,803
6 Belvilla by OYO 2 4.50 / 5 8.0 / 10 12,004
7 BnButler 2 4.52 / 5 8.3 / 10 5,662
8 Gian Piero 2 4.22 / 5 7.8 / 10 6,458
9 Jo Mackay, Bookings For You Ltd 2 4.74 / 5 9.1 / 10 1,075
10 Ruralis 2 4.72 / 5 8.8 / 10 8,608

The other 3 professional operators in Varese

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Varese among their markets. See the full interactive Varese market report for additional filters and operator comparisons.

How Varese compares

Varese ranks 169th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Varese market FAQ

How many short-term rentals are in Varese?

Varese has 838 short-term rental listings as of July 2026: 481 on Airbnb and 357 on Booking.com.

Who is the largest short-term rental operator in Varese?

The largest professional operator in Varese is Kibilù Srl, with 48 local listings.

How professionalised is the Varese short-term rental market?

16% of Varese's listings (133 of 838) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Professional operators hold a similar share on both platforms: 16% of Airbnb listings and 15% of Booking.com listings. The 13 named professional operators run 81 local listings between them, and the three largest — Kibilù Srl, Interhome and Guestaly - Gestione case vacanza in forma diretta in tutta Italia — account for 75% of that. The other 52 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Varese?

In Varese, Airbnb leads with 481 listings (57%), versus 357 on Booking.com (43%).

How many professional operators run listings in Varese?

13 named professional operators run listings in Varese. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 838 public short-term rental listings in Varese, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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