Short-term rentals in Zwolle
Zwolle has 1,286 tracked short-term rental listings in myDataValue's November 2026 snapshot, 830 on Airbnb and 456 on Booking.com. That ranks it 8th of 91 short-term rental markets across the Netherlands, with 65% of its listings on Airbnb. 27% of supply is run by professional operators, in line with the median market's 29%, led by Belvilla by OYO (130 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 1,286
- Market rank
- #8 / 91
- National share
- 1.9%
- Named professional operators
- 6
Airbnb vs Booking.com in Zwolle
In Zwolle, Airbnb leads with 830 listings (65%), versus 456 on Booking.com (35%).
Where the listings are in Zwolle
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Zwolle
Professional operators hold a similar share on both platforms: 27% of Airbnb listings and 27% of Booking.com listings. The 6 named professional operators run 261 local listings between them, and the three largest — Belvilla by OYO, NOVASOL AS and Villa for You — account for 96% of that. The other 91 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 27%
- Median market
- 29%
- Single-listing hosts
- 44%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 61% of Zwolle's classified listings, followed by B&Bs & guest houses (13%).
Largest operators in Zwolle
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Netherlands listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Belvilla by OYO | 130 | 4.60 / 5 | 8.1 / 10 | 20,732 |
| 2 | NOVASOL AS | 100 | 4.34 / 5 | 7.7 / 10 | 6,854 |
| 3 | Villa for You | 20 | 4.61 / 5 | 8.5 / 10 | 4,894 |
| 4 | Fletcher Hotels | 7 | 4.10 / 5 | 7.5 / 10 | 141,003 |
| 5 | Golden Stay | 3 | 4.66 / 5 | 8.4 / 10 | 1,280 |
| 6 | Adagio Aparthotel | 1 | — | 8.1 / 10 | 191,259 |
Browse the full Netherlands operator directory →
Operators enter the index after reaching 26 listings across the Netherlands and count Zwolle among their markets. See the full interactive Zwolle market report for additional filters and operator comparisons.
How Zwolle compares
Zwolle ranks 8th of 91 tracked markets in the Netherlands, with 1.9% of tracked supply in this coverage. Markets of similar size:
-
Enschede 1,439 listings
-
Eindhoven 1,358 listings
-
Callantsoog 1,330 listings
-
Leeuwarden 1,246 listings
-
Zwiggelte 1,065 listings
-
Giethoorn 1,036 listings
Photo credits
- Enschede: Photo: Enschede Rijksmuseum Twenthe by Berteun Damman (I self) · Public domain · cropped and resized for display, via Wikimedia Commons
- Eindhoven: Photo: Centrum Eindhoven by Arno van den Tillaart from Eindhoven, Netherlands · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
- Callantsoog: Photo: Callantsoog panorama by Arch · Public domain · cropped and resized for display, via Wikimedia Commons
- Leeuwarden: Photo: Waag, Leeuwarden 1614 by C messier · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
- Zwiggelte: Photo: Boerderij Hoofdstraat 8 by Anthony Ruijtenbeek · CC BY 4.0 · cropped and resized for display, via Wikimedia Commons
- Giethoorn: Photo: Giethoorn Netherlands flckr03 by Bert Knot · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
Browse the full Netherlands city directory or the Netherlands market report .
Zwolle market FAQ
How many short-term rentals are in Zwolle?
Zwolle has 1,286 short-term rental listings as of November 2026: 830 on Airbnb and 456 on Booking.com.
Who is the largest short-term rental operator in Zwolle?
The largest professional operator in Zwolle is Belvilla by OYO, with 130 local listings.
How professionalised is the Zwolle short-term rental market?
27% of Zwolle's listings (352 of 1,286) are run by operators with 26 or more listings, in line with the median of 91 markets across the Netherlands (29%). Professional operators hold a similar share on both platforms: 27% of Airbnb listings and 27% of Booking.com listings. The 6 named professional operators run 261 local listings between them, and the three largest — Belvilla by OYO, NOVASOL AS and Villa for You — account for 96% of that. The other 91 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Zwolle?
In Zwolle, Airbnb leads with 830 listings (65%), versus 456 on Booking.com (35%).
How many professional operators run listings in Zwolle?
6 named professional operators run listings in Zwolle. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 1,286 public short-term rental listings in Zwolle, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the Netherlands. Snapshot dates: Airbnb , Booking.com .
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