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Short-term rentals in Alton

Alton is the 559th-largest of 597 short-term rental markets across the United Kingdom: 253 listings, 70% on Airbnb. 30% of supply is run by professional operators, below the median market's 39%, led by Sykes Holiday Cottages (29 listings).

View of Alton
Photo: Alton - geograph.org.uk - 56453 by Stephen McKay · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
253
Market rank
#559 / 597
National share
under 0.1%
Named professional operators
11

Airbnb vs Booking.com in Alton

In Alton, Airbnb leads with 178 listings (70%), 2.4× the 75 on Booking.com (30%).

Where the listings are in Alton

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 242 sampled locations from 253 tracked listings — open the full interactive report

Market structure in Alton

Booking.com supply is more professionalised than Airbnb's: 48% of Booking.com listings sit with operators of that size, against 23% on Airbnb. The 11 named professional operators run 71 local listings between them, and the three largest — Sykes Holiday Cottages, StayCotswold and Cottages.com — account for 66% of that. The other 6 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
30%
Median market
39%
Single-listing hosts
38%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 96
  • 2–5 listings 47
  • 6–25 listings 33
  • 26+ (professional) 77

Listings by property type

Houses, cottages & holiday homes make up 66% of Alton's classified listings, followed by Apartments & flats (9%).

  • Houses, cottages & holiday homes 164
  • Apartments & flats 23
  • B&Bs & guest houses 21
  • Unique & outdoor 19
  • Hotels & hostels 17
  • Private & shared rooms 6
  • Other 3

Largest operators in Alton

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Alton, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Sykes Holiday Cottages 29 4.70 / 5 8.9 / 10 179,990
2 StayCotswold 10 4.79 / 5 9.0 / 10 7,872
3 Cottages.com 8 4.77 / 5 9.0 / 10 217,587
4 Travelnest Ltd 5 4.56 / 5 8.0 / 10 95,073
5 Clarendon Stays 4 4.70 / 5 8.2 / 10 359
6 holidaycottages.co.uk 4 4.73 / 5 8.9 / 10 73,474
7 Red Kite Stays 4 4.79 / 5 8.8 / 10 6,953
8 Birch Stays Ltd 2 4.90 / 5 9.2 / 10 1,440
9 Bolthole Retreats 2 4.82 / 5 9.0 / 10 7,344
10 Pass the Keys 2 4.75 / 5 8.1 / 10 62,567

The other 1 professional operator in Alton

Local listings

Operators enter the index after reaching 26 listings across the United Kingdom and count Alton among their markets. See the full interactive Alton market report for additional filters and operator comparisons.

How Alton compares

Alton ranks 559th of 597 tracked markets in the United Kingdom, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full United Kingdom city directory or the United Kingdom market report .

Alton market FAQ

How many short-term rentals are in Alton?

Alton has 253 short-term rental listings as of August 2026: 178 on Airbnb and 75 on Booking.com.

Who is the largest short-term rental operator in Alton?

The largest professional operator in Alton is Sykes Holiday Cottages, with 29 local listings.

How professionalised is the Alton short-term rental market?

30% of Alton's listings (77 of 253) are run by operators with 26 or more listings, below the median of 597 markets across the United Kingdom (39%). Booking.com supply is more professionalised than Airbnb's: 48% of Booking.com listings sit with operators of that size, against 23% on Airbnb. The 11 named professional operators run 71 local listings between them, and the three largest — Sykes Holiday Cottages, StayCotswold and Cottages.com — account for 66% of that. The other 6 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Alton?

In Alton, Airbnb leads with 178 listings (70%), 2.4× the 75 on Booking.com (30%).

How many professional operators run listings in Alton?

11 named professional operators run listings in Alton. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 253 public short-term rental listings in Alton, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the United Kingdom. Snapshot dates: Airbnb , Booking.com .

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