Short-term rentals in Ashford
Ashford has 172 tracked short-term rental listings in myDataValue's November 2026 snapshot, 123 on Airbnb and 49 on Booking.com. That ranks it 585th of 597 short-term rental markets across the United Kingdom, with 72% of its listings on Airbnb. 19% of supply is run by professional operators, below the median market's 41%, led by Cottages.com (12 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 172
- Market rank
- #585 / 597
- National share
- under 0.1%
- Named professional operators
- 7
Airbnb vs Booking.com in Ashford
In Ashford, Airbnb leads with 123 listings (72%), 2.5× the 49 on Booking.com (28%).
Where the listings are in Ashford
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Ashford
Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 15% on Airbnb. The 7 named professional operators run 32 local listings between them, and the three largest — Cottages.com, holidaycottages.co.uk and ALSENED LTD — account for 84% of that.
- Professional share
- 19%
- Median market
- 41%
- Single-listing hosts
- 45%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Houses, cottages & holiday homes make up 42% of Ashford's classified listings, followed by B&Bs & guest houses (25%).
Largest operators in Ashford
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. The table covers every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | Cottages.com | 12 | 4.77 / 5 | 9.0 / 10 | 221,687 |
| 2 | holidaycottages.co.uk | 8 | 4.73 / 5 | 8.8 / 10 | 82,888 |
| 3 | ALSENED LTD | 7 | 3.38 / 5 | 6.4 / 10 | 153,888 |
| 4 | Rural Retreats Holidays Ltd | 2 | 4.88 / 5 | 9.3 / 10 | 2,036 |
| 5 | Adagio Aparthotel | 1 | 4.78 / 5 | 8.0 / 10 | 787,354 |
| 6 | Staybridge Suites | 1 | 4.45 / 5 | 8.3 / 10 | 1,026,578 |
| 7 | Sykes Holiday Cottages | 1 | 4.69 / 5 | 8.9 / 10 | 184,961 |
Browse the full United Kingdom operator directory →
Operators enter the index after reaching 26 listings across the United Kingdom and count Ashford among their markets. See the full interactive Ashford market report for additional filters and operator comparisons.
How Ashford compares
Ashford ranks 585th of 597 tracked markets in the United Kingdom, with under 0.1% of tracked supply in this coverage. Markets of similar size:
-
Whitchurch 193 listings
-
Wick 193 listings
-
Castleton 190 listings
-
Tynemouth 161 listings
-
Brampton 152 listings
- Douglas 147 listings
Photo credits
- Whitchurch: Photo: Whitchurch 1 by Simon Burchell · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Wick: Photo: Wick, Bridge Street by C L T Smith · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
- Castleton: Photo: Peveril Castle over the town of Castleton, 2008 by Steven Newton · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons
- Tynemouth: Photo: Dove Marine Laboratory by FlamingWind · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Brampton: Photo: Brampton, Market Place - geograph.org.uk - 759295 by Rose and Trev Clough · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
Browse the full United Kingdom city directory or the United Kingdom market report .
Ashford market FAQ
How many short-term rentals are in Ashford?
Ashford has 172 short-term rental listings as of November 2026: 123 on Airbnb and 49 on Booking.com.
Who is the largest short-term rental operator in Ashford?
The largest professional operator in Ashford is Cottages.com, with 12 local listings.
How professionalised is the Ashford short-term rental market?
19% of Ashford's listings (32 of 172) are run by operators with 26 or more listings, below the median of 597 markets across the United Kingdom (41%). Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 15% on Airbnb. The 7 named professional operators run 32 local listings between them, and the three largest — Cottages.com, holidaycottages.co.uk and ALSENED LTD — account for 84% of that.
Is Airbnb or Booking.com bigger in Ashford?
In Ashford, Airbnb leads with 123 listings (72%), 2.5× the 49 on Booking.com (28%).
How many professional operators run listings in Ashford?
7 named professional operators run listings in Ashford. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 172 public short-term rental listings in Ashford, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the United Kingdom. Snapshot dates: Airbnb , Booking.com .
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