myDataValue

Short-term rentals in Aviemore

Aviemore has 665 tracked short-term rental listings in myDataValue's November 2026 snapshot, 384 on Airbnb and 281 on Booking.com. That ranks it 215th of 597 short-term rental markets across the United Kingdom, with 58% of its listings on Airbnb. 38% of supply is run by professional operators, below the median market's 41%, led by Cottages.com (111 listings). Counts are tracked public listings, not total supply.

View of Aviemore
Photo: Grampian Road, Aviemore Town Centre - geograph.org.uk - 243991 by Mick Garratt · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
665
Market rank
#215 / 597
National share
0.1%
Named professional operators
7

Airbnb vs Booking.com in Aviemore

In Aviemore, Airbnb leads with 384 listings (58%), versus 281 on Booking.com (42%).

Where the listings are in Aviemore

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 665 tracked listings — open the full interactive report

Market structure in Aviemore

Booking.com supply is more professionalised than Airbnb's: 48% of Booking.com listings sit with operators of that size, against 30% on Airbnb. The 7 named professional operators run 194 local listings between them, and the three largest — Cottages.com, Interhome and Sykes Holiday Cottages — account for 88% of that. The other 57 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
38%
Median market
41%
Single-listing hosts
30%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 198
  • 2–5 listings 114
  • 6–25 listings 102
  • 26+ (professional) 251

Listings by property type

Houses, cottages & holiday homes make up 72% of Aviemore's classified listings, followed by Apartments & flats (12%).

  • Houses, cottages & holiday homes 477
  • Apartments & flats 77
  • Unique & outdoor 47
  • B&Bs & guest houses 28
  • Hotels & hostels 23
  • Private & shared rooms 13

Largest operators in Aviemore

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Aviemore, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Cottages.com 111 4.77 / 5 9.0 / 10 221,687
2 Interhome 30 4.70 / 5 8.5 / 10 4,430
3 Sykes Holiday Cottages 30 4.69 / 5 8.9 / 10 184,961
4 Seasgair Lodges 12 — 9.3 / 10 9
5 Port Isaac Bay Holidays 6 4.84 / 5 9.1 / 10 138,199
6 holidaycottages.co.uk 3 4.73 / 5 8.8 / 10 82,888
7 Travelnest Ltd 2 4.52 / 5 8.0 / 10 99,168

Browse the full United Kingdom operator directory →

Operators enter the index after reaching 26 listings across the United Kingdom and count Aviemore among their markets. See the full interactive Aviemore market report for additional filters and operator comparisons.

How Aviemore compares

Aviemore ranks 215th of 597 tracked markets in the United Kingdom, with 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full United Kingdom city directory or the United Kingdom market report .

Aviemore market FAQ

How many short-term rentals are in Aviemore?

Aviemore has 665 short-term rental listings as of November 2026: 384 on Airbnb and 281 on Booking.com.

Who is the largest short-term rental operator in Aviemore?

The largest professional operator in Aviemore is Cottages.com, with 111 local listings.

How professionalised is the Aviemore short-term rental market?

38% of Aviemore's listings (251 of 665) are run by operators with 26 or more listings, below the median of 597 markets across the United Kingdom (41%). Booking.com supply is more professionalised than Airbnb's: 48% of Booking.com listings sit with operators of that size, against 30% on Airbnb. The 7 named professional operators run 194 local listings between them, and the three largest — Cottages.com, Interhome and Sykes Holiday Cottages — account for 88% of that. The other 57 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Aviemore?

In Aviemore, Airbnb leads with 384 listings (58%), versus 281 on Booking.com (42%).

How many professional operators run listings in Aviemore?

7 named professional operators run listings in Aviemore. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 665 public short-term rental listings in Aviemore, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the United Kingdom. Snapshot dates: Airbnb , Booking.com .

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