myDataValue

Short-term rentals in Frome

Frome has 658 tracked short-term rental listings in myDataValue's November 2026 snapshot, 472 on Airbnb and 186 on Booking.com. That ranks it 227th of 597 short-term rental markets across the United Kingdom, with 72% of its listings on Airbnb. 16% of supply is run by professional operators, below the median market's 41%, led by Cottages.com (29 listings). Counts are tracked public listings, not total supply.

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Photo: Cheap Street, Frome - geograph.org.uk - 737335 by Ronald Searle · CC BY-SA 2.0 · resized for display, via Wikimedia Commons

Data updated

Tracked listings
658
Market rank
#227 / 597
National share
0.1%
Named professional operators
9

Airbnb vs Booking.com in Frome

In Frome, Airbnb leads with 472 listings (72%), 2.5× the 186 on Booking.com (28%).

Where the listings are in Frome

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 658 tracked listings — open the full interactive report

Market structure in Frome

Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 12% on Airbnb. The 9 named professional operators run 64 local listings between them, and the three largest — Cottages.com, holidaycottages.co.uk and Sykes Holiday Cottages — account for 80% of that. The other 42 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
16%
Median market
41%
Single-listing hosts
44%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 287
  • 2–5 listings 158
  • 6–25 listings 107
  • 26+ (professional) 106

Listings by property type

Houses, cottages & holiday homes make up 58% of Frome's classified listings, followed by Apartments & flats (14%).

  • Houses, cottages & holiday homes 384
  • Apartments & flats 94
  • B&Bs & guest houses 60
  • Unique & outdoor 59
  • Private & shared rooms 51
  • Hotels & hostels 9
  • Other 1

Largest operators in Frome

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. The table covers every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Frome, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Cottages.com 29 4.77 / 5 9.0 / 10 221,687
2 holidaycottages.co.uk 11 4.73 / 5 8.8 / 10 82,888
3 Sykes Holiday Cottages 11 4.69 / 5 8.9 / 10 184,961
4 Port Isaac Bay Holidays 5 4.84 / 5 9.1 / 10 138,199
5 Pass the Property 4 4.59 / 5 7.7 / 10 4,643
6 Best Western The Dartmouth Golf, Hotel and Spa 1 4.82 / 5 8.0 / 10 302,031
7 Lineage Property Group Ltd 1 4.85 / 5 9.2 / 10 2,391
8 Prim Short Stays Ltd 1 4.33 / 5 6.9 / 10 3,067
9 Travelnest Ltd 1 4.52 / 5 8.0 / 10 99,168

Browse the full United Kingdom operator directory →

Operators enter the index after reaching 26 listings across the United Kingdom and count Frome among their markets. See the full interactive Frome market report for additional filters and operator comparisons.

How Frome compares

Frome ranks 227th of 597 tracked markets in the United Kingdom, with 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full United Kingdom city directory or the United Kingdom market report .

Frome market FAQ

How many short-term rentals are in Frome?

Frome has 658 short-term rental listings as of November 2026: 472 on Airbnb and 186 on Booking.com.

Who is the largest short-term rental operator in Frome?

The largest professional operator in Frome is Cottages.com, with 29 local listings.

How professionalised is the Frome short-term rental market?

16% of Frome's listings (106 of 658) are run by operators with 26 or more listings, below the median of 597 markets across the United Kingdom (41%). Booking.com supply is more professionalised than Airbnb's: 27% of Booking.com listings sit with operators of that size, against 12% on Airbnb. The 9 named professional operators run 64 local listings between them, and the three largest — Cottages.com, holidaycottages.co.uk and Sykes Holiday Cottages — account for 80% of that. The other 42 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Frome?

In Frome, Airbnb leads with 472 listings (72%), 2.5× the 186 on Booking.com (28%).

How many professional operators run listings in Frome?

9 named professional operators run listings in Frome. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 658 public short-term rental listings in Frome, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across the United Kingdom. Snapshot dates: Airbnb , Booking.com .

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