myDataValue

Short-term rentals in Maglie

Maglie has 544 tracked short-term rental listings in myDataValue's November 2026 snapshot, 282 on Airbnb and 262 on Booking.com. That ranks it 377th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with listings split almost evenly between Airbnb (52%) and Booking.com (48%). 17% of supply is run by professional operators, in line with the median market's 19%, led by BarbarHouse srl (16 listings). Counts are tracked public listings, not total supply.

View of Maglie
Photo: Maglie piazza Aldo Moro by Freddyballo · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
544
Market rank
#377 / 1,049
Coverage share
under 0.1%
Named professional operators
12

Airbnb vs Booking.com in Maglie

In Maglie, supply is split almost evenly: 282 listings on Airbnb (52%) and 262 on Booking.com (48%).

Where the listings are in Maglie

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 544 tracked listings — open the full interactive report

Market structure in Maglie

Professional operators hold a similar share on both platforms: 17% of Airbnb listings and 18% of Booking.com listings. The 12 named professional operators run 52 local listings between them, and the three largest — BarbarHouse srl, Happy.Rentals and homerez.com — account for 62% of that. The other 43 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
17%
Median market
19%
Single-listing hosts
49%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 265
  • 2–5 listings 154
  • 6–25 listings 30
  • 26+ (professional) 95

Listings by property type

Houses, cottages & holiday homes make up 46% of Maglie's classified listings, followed by Apartments & flats (28%).

  • Houses, cottages & holiday homes 248
  • Apartments & flats 155
  • B&Bs & guest houses 109
  • Private & shared rooms 16
  • Hotels & hostels 10
  • Unique & outdoor 6

Largest operators in Maglie

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Maglie, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 BarbarHouse srl 16 4.32 / 5 8.1 / 10 10,576
2 Happy.Rentals 11 4.36 / 5 7.8 / 10 17,411
3 homerez.com 5 4.55 / 5 8.2 / 10 8,316
4 GuestHost 4 4.52 / 5 7.7 / 10 111,202
5 Raro Realty Srl 4 4.44 / 5 9.4 / 10 1,689
6 MIDA Collection 3 4.16 / 5 7.6 / 10 1,390
7 Landfolk A/S 2 4.88 / 5 9.2 / 10 5,788
8 NOVASOL AS 2 4.39 / 5 7.7 / 10 27,363
9 Rentbeat 2 4.33 / 5 7.5 / 10 3,250
10 Salento Selection | SIT Property 1 4.50 / 5 7.7 / 10 1,277

The other 2 professional operators in Maglie

Local listings

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Maglie among their markets. See the full interactive Maglie market report for additional filters and operator comparisons.

How Maglie compares

Maglie ranks 377th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with under 0.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Maglie market FAQ

How many short-term rentals are in Maglie?

Maglie has 544 short-term rental listings as of November 2026: 282 on Airbnb and 262 on Booking.com.

Who is the largest short-term rental operator in Maglie?

The largest professional operator in Maglie is BarbarHouse srl, with 16 local listings.

How professionalised is the Maglie short-term rental market?

17% of Maglie's listings (95 of 544) are run by operators with 26 or more listings, in line with the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 17% of Airbnb listings and 18% of Booking.com listings. The 12 named professional operators run 52 local listings between them, and the three largest — BarbarHouse srl, Happy.Rentals and homerez.com — account for 62% of that. The other 43 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Maglie?

In Maglie, supply is split almost evenly: 282 listings on Airbnb (52%) and 262 on Booking.com (48%).

How many professional operators run listings in Maglie?

12 named professional operators run listings in Maglie. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 544 public short-term rental listings in Maglie, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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