myDataValue

Short-term rentals in Sorrento

Sorrento has 8,709 tracked short-term rental listings in myDataValue's November 2026 snapshot, 5,067 on Airbnb and 3,642 on Booking.com. That ranks it 9th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 58% of its listings on Airbnb. 25% of supply is run by professional operators, above the median market's 19%, led by De Vivo Realty (252 listings). Counts are tracked public listings, not total supply.

Explore the interactive Sorrento report
View of Sorrento
Photo: View of Sorrento by Kim Traynor · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
8,709
Market rank
#9 / 1,049
Coverage share
1.0%
Named professional operators
45

Airbnb vs Booking.com in Sorrento

In Sorrento, Airbnb leads with 5,067 listings (58%), versus 3,642 on Booking.com (42%).

Where the listings are in Sorrento

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 8,709 tracked listings — open the full interactive report

Market structure in Sorrento

Professional operators hold a similar share on both platforms: 26% of Airbnb listings and 23% of Booking.com listings. The 45 named professional operators run 1,916 local listings between them, and the three largest — De Vivo Realty, Amore Rentals and YourHome — account for 38% of that. The other 253 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
25%
Median market
19%
Single-listing hosts
36%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 3,137
  • 2–5 listings 2,278
  • 6–25 listings 1,125
  • 26+ (professional) 2,169

Listings by property type

Apartments & flats make up 41% of Sorrento's classified listings, followed by Houses, cottages & holiday homes (35%).

  • Apartments & flats 3,580
  • Houses, cottages & holiday homes 3,013
  • B&Bs & guest houses 1,222
  • Private & shared rooms 465
  • Hotels & hostels 362
  • Unique & outdoor 57
  • Other 10

Largest operators in Sorrento

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Sorrento, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 De Vivo Realty 252 4.77 / 5 8.8 / 10 11,263
2 Amore Rentals 248 4.68 / 5 8.5 / 10 3,298
3 YourHome 232 4.82 / 5 8.9 / 10 8,858
4 Estate4Home 210 4.82 / 5 8.8 / 10 7,363
5 Sorrento Vibes 170 4.86 / 5 8.7 / 10 6,361
6 My Rental Homes 151 4.77 / 5 8.8 / 10 1,419
7 Smart Holiday Sorrento 104 4.81 / 5 9.1 / 10 4,216
8 Cristina 90 4.66 / 5 8.8 / 10 496
9 Feeling Italy 81 4.84 / 5 9.3 / 10 3,190
10 Gocce Villa & Resort Specialists - Naples 80 4.73 / 5 8.6 / 10 3,666

The other 35 professional operators in Sorrento

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Sorrento among their markets. See the full interactive Sorrento market report for additional filters and operator comparisons.

How Sorrento compares

Sorrento ranks 9th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 1.0% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Sorrento market FAQ

How many short-term rentals are in Sorrento?

Sorrento has 8,709 short-term rental listings as of November 2026: 5,067 on Airbnb and 3,642 on Booking.com.

Who is the largest short-term rental operator in Sorrento?

The largest professional operator in Sorrento is De Vivo Realty, with 252 local listings.

How professionalised is the Sorrento short-term rental market?

25% of Sorrento's listings (2,169 of 8,709) are run by operators with 26 or more listings, above the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 26% of Airbnb listings and 23% of Booking.com listings. The 45 named professional operators run 1,916 local listings between them, and the three largest — De Vivo Realty, Amore Rentals and YourHome — account for 38% of that. The other 253 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Sorrento?

In Sorrento, Airbnb leads with 5,067 listings (58%), versus 3,642 on Booking.com (42%).

How many professional operators run listings in Sorrento?

45 named professional operators run listings in Sorrento. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 8,709 public short-term rental listings in Sorrento, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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