myDataValue

Short-term rentals in Palermo

Palermo has 12,554 tracked short-term rental listings in myDataValue's November 2026 snapshot, 6,953 on Airbnb and 5,601 on Booking.com. That ranks it 6th of 1,049 short-term rental markets across mainland Italy, Sicily and Sardinia, with 55% of its listings on Airbnb. 10% of supply is run by professional operators, below the median market's 19%, led by Wonderful Italy (242 listings). Counts are tracked public listings, not total supply.

Explore the interactive Palermo report
View of Palermo
Photo: Palermo02 flickr by Xerones · CC BY 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
12,554
Market rank
#6 / 1,049
Coverage share
1.5%
Named professional operators
33

Airbnb vs Booking.com in Palermo

In Palermo, Airbnb leads with 6,953 listings (55%), versus 5,601 on Booking.com (45%).

Where the listings are in Palermo

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 12,554 tracked listings — open the full interactive report

Market structure in Palermo

Professional operators hold a similar share on both platforms: 10% of Airbnb listings and 10% of Booking.com listings. The 33 named professional operators run 953 local listings between them, and the three largest — Wonderful Italy, GuestHost and Domus Sicily — account for 51% of that. The other 326 listings run by operators with 26 or more listings belong to operators without a published profile.

Professional share
10%
Median market
19%
Single-listing hosts
48%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 6,015
  • 2–5 listings 4,206
  • 6–25 listings 1,054
  • 26+ (professional) 1,279

Listings by property type

Apartments & flats make up 62% of Palermo's classified listings, followed by Houses, cottages & holiday homes (16%).

  • Apartments & flats 7,762
  • Houses, cottages & holiday homes 2,059
  • B&Bs & guest houses 1,409
  • Private & shared rooms 1,008
  • Hotels & hostels 257
  • Unique & outdoor 52
  • Other 7

Largest operators in Palermo

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Palermo, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Wonderful Italy 242 4.26 / 5 7.5 / 10 56,141
2 GuestHost 127 4.52 / 5 7.7 / 10 111,202
3 Domus Sicily 119 4.56 / 5 8.5 / 10 2,244
4 Solemar Sicilia srl 89 4.63 / 5 8.6 / 10 4,300
5 Sofia's House Srl 72 4.53 / 5 8.2 / 10 2,677
6 iFlat srls 52 4.60 / 5 8.2 / 10 30,141
7 ADADÓ SRL 48 4.24 / 5 7.0 / 10 21,208
8 NOVASOL AS 42 4.39 / 5 7.7 / 10 27,363
9 DBR Apartments srls 28 4.71 / 5 8.6 / 10 557
10 Holiday World Tsl 23 4.52 / 5 8.0 / 10 3,131

The other 23 professional operators in Palermo

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Palermo among their markets. See the full interactive Palermo market report for additional filters and operator comparisons.

How Palermo compares

Palermo ranks 6th of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 1.5% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Palermo market FAQ

How many short-term rentals are in Palermo?

Palermo has 12,554 short-term rental listings as of November 2026: 6,953 on Airbnb and 5,601 on Booking.com.

Who is the largest short-term rental operator in Palermo?

The largest professional operator in Palermo is Wonderful Italy, with 242 local listings.

How professionalised is the Palermo short-term rental market?

10% of Palermo's listings (1,279 of 12,554) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (19%). Professional operators hold a similar share on both platforms: 10% of Airbnb listings and 10% of Booking.com listings. The 33 named professional operators run 953 local listings between them, and the three largest — Wonderful Italy, GuestHost and Domus Sicily — account for 51% of that. The other 326 listings run by operators with 26 or more listings belong to operators without a published profile.

Is Airbnb or Booking.com bigger in Palermo?

In Palermo, Airbnb leads with 6,953 listings (55%), versus 5,601 on Booking.com (45%).

How many professional operators run listings in Palermo?

33 named professional operators run listings in Palermo. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 12,554 public short-term rental listings in Palermo, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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