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Short-term rentals in Rome

Rome is the largest short-term rental market across mainland Italy, Sicily and Sardinia: 51,598 listings, 56% on Airbnb. 11% of supply is run by professional operators, below the median market's 17%, led by iFlat srls (513 listings).

View of Rome
Photo: Rome Skyline (8012016319) by Bert Kaufmann from Roermond, Netherlands · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
51,598
Market rank
#1 / 1,049
Coverage share
6.1%
Named professional operators
151

Airbnb vs Booking.com in Rome

In Rome, Airbnb leads with 28,794 listings (56%), versus 22,804 on Booking.com (44%).

Where the listings are in Rome

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 51,598 tracked listings — open the full interactive report

Market structure in Rome

Booking.com supply is more professionalised than Airbnb's: 14% of Booking.com listings sit with operators of that size, against 8% on Airbnb. The 151 named professional operators run 6,111 local listings between them, and the three largest — iFlat srls, GuestHost and Rental in Rome — account for 19% of that.

Professional share
11%
Median market
17%
Single-listing hosts
46%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 23,816
  • 2–5 listings 15,204
  • 6–25 listings 7,046
  • 26+ (professional) 5,532

Listings by property type

Apartments & flats make up 71% of Rome's classified listings, followed by B&Bs & guest houses (11%).

  • Apartments & flats 36,560
  • B&Bs & guest houses 5,787
  • Private & shared rooms 4,477
  • Houses, cottages & holiday homes 3,026
  • Hotels & hostels 1,662
  • Unique & outdoor 70
  • Other 16

Largest operators in Rome

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Italy listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Rome, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 iFlat srls 513 4.60 / 5 8.1 / 10 28,825
2 GuestHost 373 4.51 / 5 7.7 / 10 117,114
3 Rental in Rome 298 4.61 / 5 8.4 / 10 11,375
4 Weasyhost 175 4.45 / 5 7.9 / 10 5,276
5 Wonder Where To Stay 164 4.66 / 5 8.3 / 10 4,991
6 Elfaro Bnb 137 4.65 / 5 8.9 / 10 4,107
7 The Best Rent . it 137 4.63 / 5 8.8 / 10 7,568
8 youcomehere srls 134 4.73 / 5 8.7 / 10 6,272
9 4BNB srl 128 4.54 / 5 8.2 / 10 5,211
10 Amazing Suite Srl 122 4.76 / 5 9.0 / 10 6,076

The other 141 professional operators in Rome

Local listings

Browse the full Italy operator directory →

Operators enter the index after reaching 26 listings across mainland Italy, Sicily and Sardinia and count Rome among their markets. See the full interactive Rome market report for additional filters and operator comparisons.

How Rome compares

Rome ranks first of 1,049 tracked markets in mainland Italy, Sicily and Sardinia, with 6.1% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Italy city directory or the Italy market report .

Rome market FAQ

How many short-term rentals are in Rome?

Rome has 51,598 short-term rental listings as of July 2026: 28,794 on Airbnb and 22,804 on Booking.com.

Who is the largest short-term rental operator in Rome?

The largest professional operator in Rome is iFlat srls, with 513 local listings.

How professionalised is the Rome short-term rental market?

11% of Rome's listings (5,532 of 51,598) are run by operators with 26 or more listings, below the median of 1,049 markets across mainland Italy, Sicily and Sardinia (17%). Booking.com supply is more professionalised than Airbnb's: 14% of Booking.com listings sit with operators of that size, against 8% on Airbnb. The 151 named professional operators run 6,111 local listings between them, and the three largest — iFlat srls, GuestHost and Rental in Rome — account for 19% of that.

Is Airbnb or Booking.com bigger in Rome?

In Rome, Airbnb leads with 28,794 listings (56%), versus 22,804 on Booking.com (44%).

How many professional operators run listings in Rome?

151 named professional operators run listings in Rome. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 51,598 public short-term rental listings in Rome, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across mainland Italy, Sicily and Sardinia. Snapshot dates: Airbnb , Booking.com .

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