Short-term rentals in Malinska
Malinska has 5,446 tracked short-term rental listings in myDataValue's November 2026 snapshot, 2,955 on Airbnb and 2,491 on Booking.com. That ranks it 18th of 153 short-term rental markets across Croatia, with listings split almost evenly between Airbnb (54%) and Booking.com (46%). 59% of supply is run by professional operators, above the median market's 51%, led by NOVASOL AS (393 listings). Counts are tracked public listings, not total supply.
Data updated
- Tracked listings
- 5,446
- Market rank
- #18 / 153
- National share
- 2.1%
- Named professional operators
- 21
Airbnb vs Booking.com in Malinska
In Malinska, supply is split almost evenly: 2,955 listings on Airbnb (54%) and 2,491 on Booking.com (46%).
Where the listings are in Malinska
The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.
Market structure in Malinska
Airbnb supply is more professionalised than Booking.com's: 68% of Airbnb listings sit with operators of that size, against 48% on Booking.com. The 21 named professional operators run 1,128 local listings between them, and the three largest — NOVASOL AS, Kralj Travel and Putnička agencija OLIVARI D.O.O. — account for 56% of that. The other 2,074 listings run by operators with 26 or more listings belong to operators without a published profile.
- Professional share
- 59%
- Median market
- 51%
- Single-listing hosts
- 21%
Listings by operator portfolio size
Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.
Listings by property type
Apartments & flats make up 68% of Malinska's classified listings, followed by Houses, cottages & holiday homes (25%).
Largest operators in Malinska
Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Croatia listings. Together, the table and directory cover every professional operator we track in this market.
Scroll sideways to see all columns.
| # | Operator | Listings | Airbnb score | Booking.com score | Portfolio reviews |
|---|---|---|---|---|---|
| 1 | NOVASOL AS | 393 | 4.69 / 5 | 8.8 / 10 | 51,721 |
| 2 | Kralj Travel | 138 | 4.72 / 5 | 9.4 / 10 | 669 |
| 3 | Putnička agencija OLIVARI D.O.O. | 103 | 4.77 / 5 | 9.1 / 10 | 447 |
| 4 | Adria Villas | 84 | 4.94 / 5 | 9.5 / 10 | 1,604 |
| 5 | Contessa Villas | 81 | 4.85 / 5 | 9.6 / 10 | 598 |
| 6 | Adria Holiday Rent | 70 | 4.97 / 5 | 9.5 / 10 | 377 |
| 7 | Holiday Home AG | 70 | 4.78 / 5 | 8.6 / 10 | 64,099 |
| 8 | Molaris Travel doo | 53 | 4.63 / 5 | 8.2 / 10 | 286 |
| 9 | Villas Guide | 36 | 4.87 / 5 | 9.4 / 10 | 1,703 |
| 10 | Belvilla by OYO | 27 | 4.67 / 5 | 8.4 / 10 | 8,189 |
The other 11 professional operators in Malinska
Local listings
- Happy.Rentals 25 listings
- Direct Booker d.o.o 12 listings
- Ulli Travel turisticka agencija d.o.o. 8 listings
- Darijo - VIP Holiday Booker 6 listings
- PARALELA TOURS d.o.o. 5 listings
- Holidu 4 listings
- Travelnest 4 listings
- adria rentals 3 listings
- Adriatic Luxury Villas 2 listings
- Polo line - vacation rentals 2 listings
- Rent Angels - Property Management Agency 2 listings
Operators enter the index after reaching 26 listings across Croatia and count Malinska among their markets. See the full interactive Malinska market report for additional filters and operator comparisons.
How Malinska compares
Malinska ranks 18th of 153 tracked markets in Croatia, with 2.1% of tracked supply in this coverage. Markets of similar size:
-
Rab 6,207 listings
-
Novalja 6,157 listings
-
Zagreb 6,139 listings
-
Rogoznica 5,080 listings
-
Umag 4,530 listings
-
Labin 4,186 listings
Photo credits
- Rab: Photo: Rab Island from Velebit by Julian Nyča · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Novalja: Photo: Novalja by JoeTimBlackMax · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Zagreb: Photo: Zagreb (29255640143) by Nick Savchenko from Kiev, Ukraine · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons
- Rogoznica: Photo: Rogoznica - pogled sa ulaza u marinu Frapa 20070930 038a by Ante Perkovic · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Umag: Photo: Umag-P9170095 by Marianocecowski · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
- Labin: Photo: Labin by A. Rehazek (user Senne ) · Public domain · cropped and resized for display, via Wikimedia Commons
Browse the full Croatia city directory or the Croatia market report .
Malinska market FAQ
How many short-term rentals are in Malinska?
Malinska has 5,446 short-term rental listings as of November 2026: 2,955 on Airbnb and 2,491 on Booking.com.
Who is the largest short-term rental operator in Malinska?
The largest professional operator in Malinska is NOVASOL AS, with 393 local listings.
How professionalised is the Malinska short-term rental market?
59% of Malinska's listings (3,202 of 5,446) are run by operators with 26 or more listings, above the median of 153 markets across Croatia (51%). Airbnb supply is more professionalised than Booking.com's: 68% of Airbnb listings sit with operators of that size, against 48% on Booking.com. The 21 named professional operators run 1,128 local listings between them, and the three largest — NOVASOL AS, Kralj Travel and Putnička agencija OLIVARI D.O.O. — account for 56% of that. The other 2,074 listings run by operators with 26 or more listings belong to operators without a published profile.
Is Airbnb or Booking.com bigger in Malinska?
In Malinska, supply is split almost evenly: 2,955 listings on Airbnb (54%) and 2,491 on Booking.com (46%).
How many professional operators run listings in Malinska?
21 named professional operators run listings in Malinska. The full roster is listed on this page, and the interactive market report maps every listing.
About this data
Figures come from myDataValue's cross-platform market snapshot of 5,446 public short-term rental listings in Malinska, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Croatia. Snapshot dates: Airbnb , Booking.com .
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