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Ruralis

Italy Airbnb & Booking.com Snapshot July 2026

Ruralis is the 53rd-largest of 2,542 short-term rental operators across 18 countries, with 1,126 listings in mainland Italy, Sicily and Sardinia. Avellino alone holds 6% of the portfolio, the rest spread across 280 other markets.

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Reviews, ratings and listings for Ruralis

Total portfolio
1,126
Airbnb listings
625
Booking.com listings
501
Markets
281
Guest reviews
8,608
Global rank of 2,542
#53

Listing split by platform for Ruralis

Ruralis in mainland Italy, Sicily and Sardinia

625 Airbnb and 501 Booking.com listings across 25 Airbnb and 4 Booking.com accounts. Snapshot dates: Airbnb , Booking.com . Open the interactive operator report

Where Ruralis operates in mainland Italy, Sicily and Sardinia

Markets with known centroids, sized by mapped listings — open the operator report for listing-level exploration.

1,076 of 1,126 tracked listings mapped across 281 markets — open the interactive operator report

Listings by property type

  • Apartments & flats 620
  • Houses, cottages & holiday homes 336
  • B&Bs & guest houses 123
  • Private & shared rooms 40
  • Unique & outdoor 6
  • Other 1

Guest ratings versus market

Metric Ruralis Market average Position
Airbnb guest rating 4.72 / 5 4.58 / 5 above average
Booking.com review score 8.8 / 10 8.3 / 10 above average

Ruralis' markets in mainland Italy, Sicily and Sardinia

Market Airbnb Booking.com Total
Avellino 39 31 70
Benevento 15 10 25
Agropoli 11 8 19
Olbia 9 9 18
Rome 8 7 15
Palermo 7 5 12
Vasto 7 5 12
Bosa 6 5 11
Casal Velino 6 5 11
Turin 6 5 11
Aprica 5 5 10
Ascea 5 5 10
Castellammare del Golfo 8 2 10
Enna 6 4 10
Tropea 7 3 10
Policoro 5 4 9
Vibo Valentia 5 4 9
Bari Sardo 5 3 8
Bergamo 5 3 8
Licata 6 2 8
LʼAquila 4 4 8
Marotta 4 4 8
Milan 4 4 8
Naples 4 4 8

+ 257 more markets — see the interactive operator report.

Operators of similar size

The operators ranked closest to Ruralis in each country it operates in. These are useful peers for scale comparison, not verified competitors.

Italy

Ruralis: 501 Booking.com listings

  • 498 Booking.com listings

    9.5 / 10 · 409 reviews

  • 514 Booking.com listings

    8.4 / 10 · 1,931 reviews

  • 488 Booking.com listings

    8.9 / 10 · 23,220 reviews

  • 532 Booking.com listings

    9.0 / 10 · 461 reviews

  • 462 Booking.com listings

    8.0 / 10 · 13,956 reviews

Closest published Booking.com portfolios in the Italy report. Booking.com snapshot July 2026. Ranking coverage is unavailable for this country, so the comparison uses portfolio size only.

For the broader cross-platform view, browse the full operator ranking.

Ruralis FAQ

How many properties does Ruralis manage?

Ruralis runs 1,126 short-term rental listings as of July 2026: 625 on Airbnb and 501 on Booking.com in mainland Italy, Sicily and Sardinia.

Where does Ruralis operate?

Ruralis' largest markets are Avellino (70), Benevento (25), Agropoli (19), Olbia (18), Rome (15), Palermo (12).

What are Ruralis' guest ratings?

Airbnb guest rating (mainland Italy, Sicily and Sardinia): 4.72 / 5, above the market average of 4.58 / 5. Booking.com review score (mainland Italy, Sicily and Sardinia): 8.8 / 10, above the market average of 8.3 / 10.

About this data

Portfolio figures come from myDataValue's cross-platform market snapshots, matching public Airbnb and Booking.com listings to the operators who run them. Operators enter the index after reaching 26 listings on Airbnb or Booking.com in a covered country and an included city footprint.

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